Senior Manager, Marketing

ROLE

Senior Manager, Marketing

LOCATION

Mumbai (BKC)

TYPE

Full-time · Work from office

EXPERIENCE

4–6 years

★ Leader from day one · lead & mentor a team of 4–6 · client-facing · a seat at the strategy table

Who we are

Finlabs India is a Mumbai-headquartered fintech that has spent a decade building technology for the wealth and advisory ecosystem; our platforms (Finexa, LearnGenie, FinAware and Finexa GenNext) power mutual-fund distributors, advisors, AMCs and banks across the country. We're 10 years robust and moving fast into our next chapter: AI-led, product-driven, and growing. This is a rare seat to shape how a maturing fintech tells its story and wins its market.

The role

We're a high-growth startup in build mode, and this is a leadership role from day one. We're looking for a sharp, energetic marketer to own Finlabs' marketing end to end; brand, content, digital, demand generation and product marketing; lead a small, hungry team, and sit at the table where the big calls get made. You'll be equal parts strategist and builder: setting the narrative and the plan, then rolling up your sleeves to ship it.

This is also a client-facing role. You won't market from behind a screen; you'll meet clients, advisors, AMCs and partners, be in the room when we present, and turn those conversations into sharper positioning and real growth. If you want ownership, pace, a voice in strategy and the chance to put your fingerprints on a brand, this is it.

What you'll own

● Brand & narrative: build one clear, confident Finlabs story and visual identity across all products, and take it to market.

● Content & thought leadership: drive blogs, reports,



newsletters, and product/explainer & demo videos (we love great video), plus financial-education content via LearnGenie.

● Digital & performance: own the website, SEO, social (LinkedIn as anchor), email and paid campaigns and our WhatsApp automation as an engagement and nurture channel.

● Demand generation: run integrated campaigns, and turn industry events, summits and MFD/advisor associations into a real source of qualified leads.

● Product marketing: craft launch messaging, sales collateral, case studies and testimonials that make our products easy to understand and trust.

● Client-facing & partnerships: represent Finlabs out in the market meet clients, advisors, AMCs and partners, present and build relationships, and bring what you hear back into our story and roadmap.

● Events, PR & presence: grow Finlabs' visibility media, awards, summits and founder/brand presence across the BFSI space.

● Marketing ops & analytics: build one live dashboard, own the metrics (leads, traffic, engagement, campaign ROI), and report crisply to leadership.

● Lead the team: manage and mentor a team of 4–6 across content, design and web set the bar, grow their skills, and build the function out further as we scale.

What we're looking for

▸ 4–6 years in marketing, ideally in fintech,



SaaS or a B2B/BFSI brand.

▸ A rare blend of brand + performance + content; you can think big and execute hands-on.

▸ Data-driven: comfortable owning funnels, dashboards and ROI, not just creative.

▸ Robust writing, storytelling and an eye for design and video.

▸ Ownership mindset, high energy, and the drive to build rather than maintain startup pace suits you.

▸ People leadership you've led or mentored a small team, or you're clearly ready to.

▸ Comfortable client-facing you can present, carry a room and represent a brand to clients and partners.

▸ Based in or ready to be in Mumbai; this is a work-from-office role at our BKC HQ.

Bonus points

● Exposure to wealthtech, mutual funds, advisory or BFSI.

● Hands-on with marketing/CRM tools (HubSpot, Zoho, GA, social & email platforms) and an AI-forward approach to content and campaigns.

Why Finlabs

You'll join a company with ten years of credibility and a startup's hunger for what's next, real products, real clients, and the freedom to own marketing and shape where it goes. From day one you'll lead a team, meet our clients, and have a real voice in the strategic decisions that set our direction. We move fast, we build, and we back people who take ownership. Come write the next chapter with us.

Sound like you? Send your CV (and anything you're proud of) to [email protected].

Finlabs India · 10th Floor, WeWork, Enam Sambhav, G-Block BKC, Mumbai 400051 · finlabsindia.org

Pay: ₹14,000.00 - ₹58,000.00 per month

Benefits:

- Health insurance
- Provident Fund

Work Location: In person

📌 Senior Manager - Marketing (Mumbai)
🏢 Finlabs India
📍 Mumbai