Role Type - Remote | Part-time / Contract

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Zapify Pro is an Instagram automation platform offering comment-to-DM automation and AI-powered replies. We help creators and businesses scale engagement and conversions by eliminating manual comment and DM workflows.

About the Role

We’re looking for an SEO Specialist to own and scale organic growth for Zapify Pro. This role is ideal for someone experienced in SaaS SEO, who can drive qualified traffic, product signups, and long-term search visibility.

Key Responsibilities

- Own and execute end-to-end SEO strategy for a SaaS product with clear revenue impact.
- Drive organic → trial → paid conversion growth.
- Perform keyword research focused on high-intent, BOFU, product-led, and content-led keywords.
- Plan, create, and optimize:
- Blog content and topical clusters
- Feature, use-case, comparison, alternatives, and integration pages
- Conversion-focused landing pages (trials, signups)
- Conduct regular SEO audits:
- Technical, on-page, content gaps, and decay analysis
- Improve site architecture, internal linking, crawlability, and indexing.
- Own content refresh, pruning, and cannibalization fixes.
- Collaborate closely with content, product, and engineering teams:
- SEO input for current features and page launches
- Lead white-hat backlink and authority-building initiatives.
- Monitor competitors: Keyword gaps, SERP features, and share of voice
- Track, analyze, and report performance:




- Organic traffic and rankings
- Conversion rates and SEO-assisted revenue
- Insights with clear action plans
- Stay updated with Google algorithm changes and SEO best practices.

Requirements

- 3+ years of hands-on SEO experience with demonstrable SaaS results.
- Strong experience in SaaS or B2B SEO.
- Proven ability to grow organic traffic, trials, and paid signups.
- Deep expertise in:
- On-page, off-page, and technical SEO
- Keyword research, search intent, and competitor analysis
- Solid technical SEO knowledge:
- Core Web Vitals (LCP, CLS, INP)
- Indexing, canonicals, pagination
- Schema (FAQ, Product, Review)
- JavaScript SEO basics (Next.js / React awareness)
- Proficient with:
- Ahrefs or SEMrush
- Google Search Console
- Google Analytics (GA4)
- Basic understanding of HTML/CSS and SEO-friendly development.
- Data-driven mindset with strong ownership and execution ability.
- Clear communication and documentation skills.

Bonus (Nice to Have)

- Experience with product-led SEO or programmatic SEO.
- CRO or landing page optimization experience.
- SaaS comparison / alternatives page strategy experience.
- Familiarity with automation, AI tools, or marketing tech.
- Experience working with headless CMS or modern SaaS stacks.

Skills:- Search Engine Optimization (SEO), SEO management, Digital Marketing, Social Media Marketing (SMM), Market Research, Email Marketing, Google Adsense, g4, SEMRush and Hootsuite

📌 SEO Specialist Zapify Pro (India)
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📍 India