Assistant Manager (Bengaluru)

Assistant Manager (Bengaluru)

08 Oct
|
Acko
|
Bengaluru

08 Oct

Acko

Bengaluru

About ACKO
ACKO is a product-tech company solving real-world customer problems, starting with insurance.
We use technology, data and thoughtful product experiences to make insurance simpler—from buying and renewing policies to accessing services and making claims. As we grow across categories, our focus remains the same: understand what customers need and build experiences that make their lives easier.
Job Description: Assistant Manager – Growth Marketing (Lifecycle & CRM)
About the role
We are looking for an Assistant Manager – Growth Marketing to help build and scale customer lifecycle journeys across ACKO.
You will work across channels such as WhatsApp, Push, Email, SMS, In-app and Call Centre to identify opportunities across the customer journey and turn them into targeted, measurable growth interventions.
This is a hands-on role. You will be expected to understand customer behaviour, build audience segments, set up automated journeys, run experiments, analyse performance and continuously improve what we communicate, when we communicate and whom we communicate with.




The role sits at the intersection of Growth, Product, Data, Content, Design and Technology, and is suited to someone who can combine robust execution with analytical and customer-first thinking.
What you’ll own
Lifecycle growth
• Build and optimise customer journeys across conversion, onboarding, engagement, renewal, cross-sell, retention and reactivation.

• Identify customer drop-offs and behavioural opportunities, and translate them into relevant communication interventions.

• Develop always-on, event-triggered and personalised journeys across the customer lifecycle.

Campaign execution & automation
• Independently execute campaigns across WhatsApp, Push, Email, SMS, In-app, Call Centre and other CRM channels.

• Build audience segments, configure triggers, exclusions, frequency controls and channel sequencing.

• Work with APIs, webhooks and event triggers to automate journeys, while owning camp

📌 Assistant Manager (Bengaluru)
🏢 Acko
📍 Bengaluru

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