Job description: DM Manager
Location: Huthur, Bangalore
Working days: Mon to Sat
Work timings: 9.00 t0 5.00 pm
Experience: 3+yrs
Np: immediate to 15days
Job responsibility:
You'll own digital marketing end-to-end for us, driving qualified demand for course bookings, memberships, tours, and events, and building the brand for a passionate, niche audience of motorcycle and adventure enthusiasts. This is a hands-on, ownership role: you'll collaboratively set the strategy and also run the campaigns yourself, working closely with founders/leadership and a small team of specialists/agencies.
You will:
- Own the digital marketing budget and strategy across Google Ads, Meta Ads, and other paid channels, with direct accountability for CPL, CAC, and ROAS.
- Own and continuously optimize our online booking funnel (course sign-ups, memberships, tour and event bookings) end-to-end, including analytics and tracking (GA4, GTM).
- Build and execute content and brand strategy alongside performance media organic social, SEO, and creative that speaks authentically to riders and adventure-seekers.




- Set up and manage CRM/lifecycle marketing to drive repeat bookings, membership renewals, and referrals.
- Manage relationships with agencies and/or freelance specialists, and mentor junior marketing hires as the team grows.
- Partner with the operations and training team to plan campaigns around the training calendar, tours, corporate events, and racing events.
- Report regularly on performance against targets and translate data into a transparent point of view on what to do next.
Who we are looking for:
- Experience in digital/performance marketing, with a track record of independently owning a paid media budget and hitting acquisition and conversion targets.
- Hands-on, current expertise in Google Ads and Meta Ads, plus GA4 and Google Tag Manager; LinkedIn Ads or programmatic experience is a plus.
- Experience with D2C, e-commerce, or subscription/membership-style booking funnels (Shopify or sim

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