Company Description Motion Education Pvt Ltd began in 2007 in Kota with a small group of students and a strong commitment to responsible, structured preparation. Since then, it has grown into a network of 90+ centers across India, serving over one million families preparing for JEE Main, JEE Advanced, NEET-UG, NTSE, and Olympiads. Motion offers a 2x Learning Ecosystem where teaching, doubt-clearing, testing, and mentorship work together as one integrated system focused on individual student needs. The organization is driven by a student-first philosophy that values persistence and transformation as much as top ranks. Led by founder and teacher Nitin Vijay, Motion has built a reputation for trust and quality in exam preparation.
Role Description The role involves working closely with Centre Directors and their teams to improve lead generation, walk-ins, admissions, revenue, marketing effectiveness and centre profitability.
Key Responsibilities
* Manage the overall business performance of assigned offline centres.
* Drive centre-wise *admission, revenue, walk-in and conversion targets*.




* Review centre-level *P&L;, operating costs, marketing budgets and profitability*.
* Plan and execute *ATL, BTL, TTL and Local Area Marketing activities*.
* Track marketing performance through *CPL, Cost per Walk-in, CAC, ROI and ROAS*.
* Manage the complete sales funnel from *TOFU and MOFU to BOFU*.
* Monitor lead allocation, follow-up TAT, lead ageing, nurturing, stage movement and closures through CRM.
* Identify funnel leakages and improve:
* Lead-to-Contact Conversion
* Contact-to-Walk-in Conversion
* Walk-in-to-Admission Conversion
* Lead-to-Admission Conversion
* Ensure proper CRM adoption, data hygiene and zero lead leakage.
* Conduct regular centre visits, business reviews and performance audits.
* Build strong relationships with Centre Directors and other key stakeholders.
* Develop improvement plans for underperforming centres.
* Train and mentor centre sales, counselling and ma

📌 Senior Business Manager (India)
🏢 Motion Education
📍 India