About the Role
• We are representing VR Virajya, a rapid-scaling luxury lifestyle brand integrating high-end salon ateliers with a proprietary clinical skincare line. As we expand across North and Central India—starting with our 4,000 sq. ft. flagship in Bilaspur followed by Raipur, Jaipur, and Lucknow—we are seeking a sharp, aesthetic-driven Associate Brand Manager.
• You will act as the brand guardian, driving the intersection of physical luxury retail design and high-margin D2C skincare marketing.
Key Responsibilities
• Brand Integrity: Maintain rigorous adherence to our design codes
• Packaging & Product Management: Oversee end-to-end execution of product packaging
• Digital & Social Presence: Direct high-end social media production for Instagram (@vrvirajya), translating our jewelry-house aesthetic into an immersive digital experience.
• Launch & Retail Execution: Coordinate spatial branding,
store signage, and staff dress codes (Burgundy uniforms with gold crest embroidery) ahead of flagships openings.
• Requirements
• Experience: 3 to 5 years of brand management or product marketing experience within luxury beauty, D2C skincare, fashion, or premium hospitality.
• Aesthetic Sensibility: Impeccable taste with a deep appreciation for old-money luxury, premium materials, and detail-obsessed execution.
• Skills: Strong project management, cross-functional leadership, and digital/social commerce expertise.
Role Description:
The Associate Brand Manager will support the development, execution, and monitoring of brand strategies and marketing initiatives for Hues Enterprises. This full-time, on-site role in Dehradun involves coordinating with marketing, sales, design, and product teams to ensure consistent brand messaging and positioning across all channels. Day-to-day tasks include assisting in camp