• Key Responsibilities
• Business Development & Sales

• Achieve monthly and annual tractor loan disbursement targets.
• Identify recent business opportunities in rural and agricultural markets.
• Generate leads through tractor dealers, manufacturers, and direct customer interactions.
• Increase market share in the assigned area.
• 2. Dealer & Channel Management
• Develop and maintain relationships with tractor dealers and distributors.
• Appoint and support new dealer channels where required.
• Conduct dealer visits and provide product training.
• Ensure smooth coordination between dealers and credit teams.
• 3. Customer Acquisition
• Meet farmers and rural customers to promote tractor financing products.
• Explain loan features, eligibility criteria, interest rates, and repayment options.
• Assist customers in documentation and loan application processes.
• 4. Team Management
• Lead and supervise Sales Officers, Relationship Officers, or field executives.
• Set targets and monitor team performance.
• Conduct regular field visits and coaching sessions.




• Ensure productivity and discipline within the sales team.
• 5. Credit & Portfolio Quality
• Coordinate with credit and risk teams for loan approvals.
• Ensure proper customer verification and KYC compliance.
• Monitor loan delinquency and collection performance.
• Support recovery efforts to maintain healthy portfolio quality.
• 6. Market Intelligence
• Track competitor activities, pricing, and financing schemes.
• Analyze local agricultural trends and tractor demand.
• Provide market feedback to senior management.
• 7. Reporting & Compliance
• Prepare sales reports, pipeline reports, and MIS.
• Ensure adherence to company policies and regulatory guidelines.
• Maintain accurate records of customer interactions and loan applications.
• Required Qualifications
• Bachelor's degree in Business, Agriculture, Commerce, Marketing, or related field.
• MBA preferred for some organizations.
• 3–8 years of experience in tractor

📌 Area Sales Manager (Ratlam)
🏢 SkillLabs
📍 Ratlam