Growth & GTM Lead (Organic and Paid) (Gurugram)

Growth & GTM Lead (Organic and Paid) (Gurugram)

08 Oct
|
Infosec Ventures
|
Gurugram

08 Oct

Infosec Ventures

Gurugram

ABOUT INFOSEC VENTURES
InfoSec Ventures is a cybersecurity venture studio building AI-led security products for enterprise and mid-market customers across India, the UAE and the wider GCC. Our portfolio includes HumanFirewall.ai (Human + AI Cyber Risk Management), AutoVAPT.ai (autonomous penetration testing), Securathon (hacker-powered enterprise security), SecurityRating.ai, Kingphisher and ForceHQ.ai. Our customers are large, regulated organisations in banking, financial services, government, healthcare, aviation, energy and manufacturing.

THE ROLE
Buyers now discover, shortlist and compare security vendors through search engines and AI assistants long before they speak to sales. When a CISO in Dubai asks ChatGPT for the best phishing simulation platform, or a risk head in Mumbai searches for DPDP-ready awareness training, we want InfoSec Ventures products to be the answer. When they scroll LinkedIn or search Google, we want our campaigns in front of them. And we want all of it to turn into pipeline. You will own both organic and paid growth, covering SEO, AEO,



GEO and performance marketing, and help bring our go-to-market vision to life across the portfolio. Working closely with leadership and the respective product, sales, business development and marketing members, you will translate that vision into explicit plans, coordinate the people and inputs needed, and personally build and ship the work that makes it happen. Expect roughly 60 percent execution and 40 percent strategy in your first year.

WHAT YOU WILL DO
Go-to-market strategy
▪ Translate business priorities into actionable GTM and organic growth plans, with clear owners, timelines and measures of success.
▪ Work with product owners, sales and business development to define and refine ICPs, buyer personas and priority segments for each product, by market (India, UAE, GCC) and by industry.
▪ Shape positioning, messaging and category narratives for each product, grounded in search demand, AI answer data and

📌 Growth & GTM Lead (Organic and Paid) (Gurugram)
🏢 Infosec Ventures
📍 Gurugram

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