Digital Marketing Executive – Luxury Home Theatre & Automation

About AV Luxe

AV Luxe is a premium Audio-Visual, Home Theatre, Home Automation and Luxury Entertainment solutions company. We create high-end residential and commercial experiences using premium audio, video, cinema and automation technologies.

Job Responsibilities

- Develop and execute digital marketing strategies to increase AV Luxe’s online visibility and generate quality leads.
- Manage and grow Instagram, Facebook, YouTube, Google Business Profile and other social media platforms.
- Create engaging content showcasing:
- Luxury Home Theatres
- Home Automation
- Premium Audio & Video Systems
- Projector & Screen Solutions
- AV Luxe Showroom and Demo Rooms
- Completed projects and installations
- Plan and create Reels, videos, posts, stories and promotional campaigns.
- Coordinate photography and videography of AV Luxe projects and showroom installations.
- Write attractive captions, descriptions and marketing copy suitable for a premium/luxury brand.
- Manage social media posting schedules and maintain a consistent brand image.
- Run and monitor Instagram/Facebook/Google paid advertising campaigns to generate leads.
- Track campaign performance, leads, engagement, reach and conversions.
- Conduct basic competitor and market research in the premium AV, home theatre and automation industry.
- Improve Google search visibility and local SEO for AV Luxe.
- Manage and optimize Google Business Profile, including posts, photos and customer reviews.
- Work closely with the sales team to generate and follow up on digital leads.
- Develop creative marketing ideas to increase showroom visits and demo-room appointments.




- Coordinate with graphic designers, photographers, videographers and external marketing agencies when required.

Skills Required

- 1–3 years of experience in Digital Marketing/Social Media Marketing preferred.
- Strong knowledge of Instagram, Facebook, YouTube and Google Ads.
- Good understanding of Meta Ads Manager and Google Ads.
- Experience creating Reels and short-form video content.
- Basic knowledge of Canva, Photoshop, CapCut or similar creative tools.
- Good English communication and content-writing skills.
- Knowledge of SEO and Google Business Profile will be an advantage.
- Creative mindset with an eye for luxury/premium branding.
- Ability to understand and promote premium products through compelling visual content.
- Strong analytical and reporting skills.

Preferred Candidate

We are looking for someone who is:

- Creative and energetic
- Social-media savvy
- Good at creating premium-looking content
- Comfortable shooting basic videos/reels using a smartphone
- Interested in luxury technology, home theatre and automation
- Proactive in generating current marketing ideas
- Able to work independently and meet deadlines

Key Performance Indicators (KPIs)

- Quality digital leads generated
- Social media growth and engagement
- Reel/video reach and performance
- Website and Google Business Profile traffic
- Lead conversion from digital campaigns
- Growth in showroom/demo-room enquiries
- Overall improvement in AV Luxe’s online brand presence

Salary: ₹20,000 – ₹35,000 per month, depending on experience and skills.

To Apply: Candidates may share their CV along with links to their social media work, portfolio or previous campaigns.

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