09 Oct
|
Motiwala Perfumes
|
Surat
09 Oct
Motiwala Perfumes
Surat
We are seeking an energetic and detail-oriented Influencer Marketing Executive to manage day-to-day influencer outreach, coordination, and campaign execution. In this role, you will identify creators across Instagram, YouTube, and other platforms, negotiate deliverables, ensure timely content delivery, and track campaign performance.
Key Responsibilities
Discovery & Outreach: Research, scout, and build databases of relevant nano, micro, and macro creators aligning with brand guidelines.
Negotiation & Onboarding: Conduct daily outreach via DM and email; negotiate deliverables, pricing (paid or barter), and usage rights within set budgets.
Campaign Coordination: Send creative briefs, coordinate product gifting/dispatch, follow up on delivery timelines,
and approve content drafts.
Compliance & Quality Check: Ensure creator content follows brand guidelines, FTC/ASCI compliance tags (#ad, #collab), and includes correct discount codes/links.
Tracking & Reporting: Maintain master spreadsheets of creator communications, monitor live posts, gather campaign metrics (impressions, clicks, reach, engagement rate), and prepare weekly summary reports.
Relationship Management: Maintain warm, qualified relationships with creators and agencies for long-term collaborations.
📌 Influencer Marketing Executive (Surat)
🏢 Motiwala Perfumes
📍 Surat