Company Profile:
Our client is a reputed real estate organization engaged in premium and luxury residential developments, with a strong focus on quality, customer experience, and differentiated project positioning.

Position: Marketing Manager – Luxury Residential Real Estate

Location: Ahmedabad

Key Responsibilities

- Develop and execute marketing strategies to drive qualified demand, revenue growth, and sales for luxury residential projects.
- Partner with the Sales team to optimize the customer acquisition and conversion journey, from lead generation and site visits to negotiations and booking closures.
- Drive campaigns targeting HNI, UHNI, and NRI customers to enhance project visibility and market penetration.
- Manage brand strategy and positioning to establish a premium and differentiated identity within the luxury residential segment.
- Oversee Digital Marketing, Social Media, Search, Property Portals, Email Marketing, and Offline Campaigns to generate high-quality leads.
- Monitor lead quality, conversion rates, inventory absorption, customer acquisition cost, marketing ROI, and other key performance metrics.
- Manage and strengthen relationships with channel partners, brokers, corporate alliances, and referral networks to drive sales opportunities.




- Manage CRM platforms such as Salesforce or Zoho for lead tracking, nurturing, reporting, and sales alignment.
- Conduct market research and competitor analysis to identify customer trends, pricing dynamics, market opportunities, and positioning strategies.
- Develop dashboards, reports, SOPs, and performance frameworks to improve marketing effectiveness and operational efficiency.

Desired Candidate:

- - 7+ years of relevant experience in Marketing / Digital Marketing / Sales Enablement, preferably within Luxury Residential Real Estate.
- Strong experience in real estate marketing, lead generation, brand positioning, and customer acquisition.
- Proven exposure to HNI, UHNI, and NRI customer segments will be preferred.
- Robust understanding of Digital Marketing, CRM, Performance Marketing, Property Portals, ATL/BTL, and integrated marketing campaigns.
- Experience working closely with Sales teams, channel partners, brokers, and referral networks.
- Strong analytical, commercial, communication, strategic planning, and stakeholder management skills.
- Candidates with experience in premium/luxury residential projects will be preferred.

Contact Details:

Rina Arun / Nandan Kumar

(phone hidden)

📌 Marketing Manager - Luxury Residential Real Estate (India)
🏢 United HR solution
📍 India