Industry: Food Processing / FMCG / Food Ingredients
Location: Multiple Locations
Experience: 2 4 Years
Reporting To: National Sales Head / Management

About the Company

Miraya International is the sales and distribution arm of ANGT, a Dubai-headquartered organization with over 20 years of expertise serving the global food service industry.

Established in India in 2016, Miraya International was launched to expand the domestic market presence of its internationally recognized brands, NONIONS and MIRAYA. Today, ANGT supplies premium food products across 18 countries and serves a diverse customer base including airline kitchens, food manufacturing companies, catering organizations, hotels, restaurants, cafeterias, cloud kitchens, and industrial kitchens.

Product Portfolio

- Ginger Paste

- Garlic Paste

- Ginger Garlic Paste

- Cashew Paste

- Hummus Paste

- Boiled Chickpeas

- Boiled Rajma

- Boiled Urad Dal

- Other Ready-to-Use Food Ingredients and Processed Food Products

Role Overview

We are seeking a dynamic and result-oriented sales professional to drive business growth across assigned territories by managing primary and secondary sales, distributor networks, key account development, and market expansion initiatives.

The role requires extensive interaction with distributors, HORECA customers, food manufacturers, airline kitchens, cloud kitchens, and catering companies to ensure business growth, customer satisfaction, and market penetration.

Key Responsibilities Sales & Business Development

- Drive primary and secondary sales across assigned territories.

- Achieve monthly, quarterly, and annual sales targets.

- Develop new business opportunities and generate revenue growth.

- Identify and onboard current customers across HORECA, food manufacturing, airline catering, cloud kitchens, and institutional segments.





- Develop and manage key accounts to maximize business opportunities.

Distributor Management

- Build and maintain strong relationships with distributors.

- Ensure adequate stock availability for fast-moving products.

- Monitor distributor performance and sales growth.

- Support distributors in opening new customer accounts and expanding market reach.

- Ensure timely deliveries and service support to customers.

Market Development

- Conduct regular market visits to identify growth opportunities.

- Study market trends, competition activities, and customer requirements.

- Identify new territories and expansion opportunities.

- Present market intelligence and growth recommendations to management.

Product Demonstration & Training

- Conduct product demonstrations and application training for distributors, sales teams, chefs, and end users.

- Train teams on product benefits, applications, and selling techniques.

- Support customer trials and product presentations to drive conversion.

Inventory & Forecast Management

- Monitor stock movement and inventory levels.

- Ensure FIFO (First In, First Out) practices are followed.

- Track non-moving and slow-moving inventory and develop strategies for liquidation.

- Prepare sales forecasts and stock projections to ensure product availability.

- Coordinate with key customers for demand forecasting and inventory planning.

Customer Relationship Management

- Maintain strong relationships with existing customers.

- Ensure regular follow-up for repeat business.





- Address customer concerns, complaints, and service-related issues promptly.

- Enhance customer satisfaction and retention.

Reporting & Compliance

- Submit weekly and monthly sales reports to management.

- Track territory performance against targets.

- Ensure adherence to company processes and sales policies.

- Provide regular updates on market developments, competitor activities, and business opportunities.

Travel & Territory Expansion

- Travel extensively within assigned and additional territories as required.

- Support regional teams and distributors in market development initiatives.

- Participate in exhibitions, trade events, customer meetings, and business development activities.

Candidate Profile Education

- Graduate in any discipline.

- MBA/PGDM in Sales & Marketing will be preferred.

Experience

- 5 10 years of sales experience in:

- Food Ingredients

- Processed Foods

- FMCG

- HORECA Sales

- Food Service Industry

- Institutional Sales

Preferred Industry Exposure

- Hotels & Restaurants

- Catering Companies

- Airline Kitchens

- Food Manufacturing Companies

- Cloud Kitchens

- Institutional Food Supply

Required Skills

- Primary & Secondary Sales Management

- Distributor Management

- Key Account Management

- Business Development

- HORECA Sales

- Institutional Sales

- Market Expansion

- Inventory & Forecast Planning

- Product Demonstration & Training

- Negotiation & Relationship Management

- Territory Management

- Sales Reporting & Analysis

Key Performance Indicators (KPIs)

- Achievement of sales targets

- Distributor productivity and growth

- New customer acquisition

- Key account development

- Inventory movement and stock management

- Customer retention and repeat business

- Market share growth within assigned territory

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📍 India