Location: Chennai / Pune / Hyderabad / Bangalore- Can consider Hybrid (3 Days Onsite / 2 Days Remote)
Shift: UK Shift
Experience : 6+ years overall Interviews: 3 Interview rounds. Roles and Responsibilities:
- The candidate should be a Salesforce Marketing Cloud Certified Developer with solid hands-on experience in implementing Marketing Cloud end to end and Data Cloud 360.
- End-to-end Salesforce Marketing Cloud setup and configuration
- Connecting Salesforce CRM with Marketing Cloud
- Data migration and data synchronization
- Landing Page development
- HTML, CSS, and JavaScript
- Email template development
- Email domain configuration and whitelisting
- DKIM key registration and configuration
- Marketing Cloud Journey Builder
- Subscriber and Unsubscribe data management
- Subscriber data model and Data Extension preparation
- Synchronization of Lead and Contact data between Salesforce CRM and Marketing Cloud
- Managing subscription/unsubscription processes
- Campaign execution
- Campaign monitoring and analytics
- Salesforce Campaign and Marketing Cloud reporting
- End-to-end campaign execution and analysis
- Data Cloud / Data 360
- The candidate should have strong practical experience in integrating Marketing Cloud with Salesforce CRM and managing the complete campaign lifecycle.
- The candidate should be able to work on end-to-end Data Cloud 360 integration and data unification projects.
- The candidate should have strong hands-on experience in Salesforce Marketing Cloud administration and configuration.
Required Qualification:
- Connecting Salesforce Marketing Cloud with Salesforce CRM
- Marketing Cloud setup and configuration
- Creating and managing Business Units / Business Entities
- Marketing Cloud user and profile management
- Data Extensions and Salesforce Data Extensions
- Salesforce data synchronization
- Data set preparation
- Subscriber management
- HTML campaign/template configuration
- Email campaign setup
- Basic understanding of Journey Builder
- Marketing Cloud administration and troubleshooting