09 Oct
|
Aerospike
|
Itanagar
09 Oct
Aerospike
Itanagar
The Prospect
Aerospike is looking for a Global Digital and Performance Marketing Manager to own and execute paid search and paid social programs in-house across the Americas, EMEA, and APJ (including India and ASEAN).
This is a hands-on, execution-first role responsible for building, managing, optimizing, and reporting on campaigns across LinkedIn Campaign Manager, Google Ads, YouTube, and other paid platforms to generate qualified pipeline from Aerospike's Ideal Customer Profile (ICP).
You will transition paid media execution from an external agency model to in-house ownership, enabling faster campaign optimization, deeper product alignment, and stronger pipeline outcomes. Working closely with product marketing, design, and demand generation, you will own campaign execution end-to-end, from audience targeting and ad copy to budget management, performance analysis, and pipeline results.
Candidates should embody the Aerospike OUR Mindset: Ownership, Urgency, and Results, taking accountability for campaign outcomes, acting quickly to optimize performance,
and prioritizing qualified pipeline over impressions and clicks.
Core Responsibilities
Paid Search (Google Ads & YouTube)
• Build, manage, and optimize Google Ads campaigns across search, display, and YouTube, including keyword research, ad copy, bidding strategies, and budget allocation.
• Develop campaigns aligned with Aerospike's two selling motions: Product Selector (database replacement) and Strategic Transformation (operational AI and real-time decisioning).
• Execute campaigns across Core DB positioning, competitor takeout, ABM use cases (fraud detection, recommendations, risk management), and evolving product marketing priorities.
• Continuously optimize ad copy, CTAs, quality scores, negative keywords, and conversion tracking through Google Tag Manager, Salesforce, and marketing automation.
• Manage regional campaigns across Americas, EMEA, and APJ, adjusting keyword strategies, bids, and budgets b
📌 Global Digital and Performance Marketing Manager (Itanagar)
🏢 Aerospike
📍 Itanagar