Technical & Creative Content Writer - B2B
Location: Hyderabad, Onsite
Experience: 2 to 6 Years
Employment Type: Full time

About The Smarketers
The Smarketers is a B2B marketing agency that works with technology companies to help them build their brand, generate demand, and grow their business.
We work with clients across SaaS, IT Services, Manufacturing, Industrial Automation, Telecom, Healthcare, ERP, FinTech, and other technology-driven B2B industries.
Content is one of the key pillars of what we do. We create blogs, eBooks, whitepapers, case studies, website content, social media content, brochures, reports, video scripts, and other marketing and sales content.

About the Role
Do you understand technology and have a flair for creative writing?
Can you turn complex B2B technology and business topics into content that people want to read?
If yes, that is what we are looking for.
As a Technical & Creative Content Writer - B2B, you will plan, research, create, and edit content for our B2B technology clients.





You will work across different industries and need to understand the client's business, products, technology, customers, industry, competitors, and positioning before creating content. You should be able to understand both the technical and business side of a product and turn complex topics into explicit, engaging, and relevant content for B2B audiences.

You will create content for different stages of the B2B buyer journey, from building awareness and educating audiences to generating interest, supporting demand generation, and helping move prospects towards a buying decision.

The role also requires a valuable understanding of how B2B content is discovered and consumed through search engines, answer engines, and AI-powered search.

Key Responsibilities
• Understand the client's business, products, services, technology, industry, customers, decision-makers, competitors, positioning, and tone of voice.
• Research B2B industries, companies, technologies, and customer c

📌 Technical & Creative Content Writerb Hyderabad
🏢 The Smarketers
📍 Hyderabad