Job Description

About the Role:

We are seeking a Marketing Operations – US Shift with minimum 1 to 4 years of experience in Marketing Operations mandatory.

Responsibilities
Creation of Reports & dashboards in lightning salesforce for Campaign
Creation of the filter logic in reports & dashboards as per the marketing & business requirement.
Hands on experience in any one of the following marketing automation tools: Eloqua, Marketo, HubSpot, Salesforce Marketing Cloud, or Pardot.
Account view creation in lightning Salesforce
Creation of data in excel as per the required format to upload in reports
Extraction of lead & contacts details from the specified lead source
Delivering the data as per the agreed SLA metrics.
Provide accurate reports and analysis. Manage the contact database and assist with lead generation activities




Working closely with business unit and regional marketing teams to build, orchestrate and execute multi-touch, multi-channel lead generation programs, including webinars, nurture campaigns, account-based initiatives
Collaborating with the peers to support marketing automation processes, workflows, and general database maintenance.
Basic knowledge of HTML. CSS knowledge will be an added advantage.
Basic knowledge of MS Excel
Comfortable using a ticketing system is a plus (JIRA, Workfront)
Stay updated with the latest digital marketing trends, tools, and best practices to support continuous process improvement.

Required Skills & Qualifications
Solid interpersonal, problem-solving, and multitasking abilities.
Willingness to work in US Shift .

📌 Marketing Operations – Us Shift Chennai
🏢 HTC Global Services
📍 Chennai