SPEED & SPIRIT is what we look for in our candidates, defined by some straightforward values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and to let our individual talent and experience shine. Applying for a job at PUMA is easy.

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YOUR MISSION
Reports to: Director Marketing

Position Summary
• To Strategize and execute external and internal communications practices successfully
• Responsible for enhancing brand image of Puma
• Increasing media coverage by creating compelling story ideas
• Managing direct relationships with media and agencies

Key Objectives
• Developing and implementing integrated internal and external corporate communication plans across the company to support functional and organizational goals
• Build & manage relationships with key industry media, print, digital as well as electronic, across business, sport and lifestyle




• Manage response to media inquiries and pitch proactive trend-based stories to national and international media
• Identify and execute media and other external opportunities that help establish PUMA as a sports brand
• Create and sustain interesting story ideas around PUMA ambassadors, athletes and influencers in India
• Conceptualize and develop creative ideas for fashion and lifestyle PR
• Manage any crisis-led PR that may arise
• Thought leadership positioning through industry-led events, Op-eds, interviews etc
• Scale up proactive communication - Continue to drive robust narratives to build positivity around the brand
• Create brand heat through product-led narratives in key national fashion and lifestyle media
• Act as a primary custodian to ideate and execute content for PUMA India on LinkedIn and manage reviews on Glassdoor
• Work with HR to develop content for internal communication collaterals,
• Drive initiatives that solve for employer branding and positioning

Key Performance Indi

📌 Senior Manager Bengaluru (India)
🏢 Puma
📍 India