The Program Management team is responsible for managing the development of Global Marketing Campaigns by a variety of teams. The Digital Marketing Campaign Manager (hereafter Campaign Manager) will create project plans and facilitate cross-functional efforts to help marketers design and launch end to end digital marketing campaigns through email, onsite and other channels. The primary job responsibilities of the Campaign Manager include:

• Work with marketing managers from inception of marketing campaigns in a consultative manner to lead and guide marketing managers in the roll out of the marketing campaign(s).

• Partnering with Marketing Manager, the Digital Marketing Program Manager is responsible for the end to end management of marketing program across all channels and touch points.

• Maintain and open channel of communication with Marketing managers throughout the life of the program to define and document campaign requirements within the internal marketing resource management (MRM) solution





• Gather the campaign requirements and work with cross functional team and involve domain experts where required while project managing all aspects of the campaign milestones and deliverables.

• Help Marketing Managers define the general vision of the program, and ensure that all teams involved understand their deliverables and due dates.

• Develop a master project plan to coordinate all of the activities of the teams.

• Create segmentation plans that support marketing campaigns and for the Marketing Operations team to execute and automate those segmentation plans

• Manage the Creative Development process (where required) to ensure that the creative teams understand the direction of Marketing, that communications between the teams are conveyed in a timely fashion and that Legal, Brand and other pertinent teams have input

• When relevant, ensure that cross functional teams/domain experts are involved in setting up relevant metrics and ensure that results of the camp

📌 Senior Process Manager Navi Mumbai (India)
🏢 eClerx
📍 India