Job Summary

We are looking for a results-driven Performance Marketer to plan, execute, and optimize digital advertising campaigns. The ideal candidate should have hands-on experience in paid advertising, campaign optimization, lead generation, and performance analysis.

Key Responsibilities
Plan and execute performance marketing campaigns across digital platforms.
Manage and optimize Google Ads, Meta Ads, and other paid media campaigns.
Develop strategies for lead generation, conversions, and customer acquisition.
Monitor campaign performance, budgets, CTR, CPC, CPL, CPA, ROAS, and other key metrics.
Conduct audience research, competitor analysis, and keyword research.
Create and test different ad copies, creatives, audiences, and campaign strategies.
Analyze campaign data and prepare regular performance reports.
Identify opportunities to improve campaign performance and ROI.
Coordinate with the creative and content teams for high-performing ad creatives.
Stay updated with the latest digital advertising trends, tools,



and platform updates.

Requirements
1+ year of experience in Performance Marketing or Digital Advertising.
Hands-on experience with Google Ads and Meta Ads Manager.
Valuable understanding of paid advertising, lead generation, and conversion optimization.
Knowledge of Google Analytics and tracking tools.
Solid analytical and problem-solving skills.
Ability to interpret campaign data and make data-driven decisions.
Good communication and teamwork skills.
Experience working in a digital marketing or advertising agency is an advantage.

Preferred Skills
Google Ads
Meta Ads
Google Analytics
Conversion Tracking
Keyword & Audience Research
Lead Generation
Campaign Optimization
Performance Reporting
A/B Testing
ROAS & ROI Optimization

Pay: ₹10,000.00 - ₹20,000.00 per month

Perks:
Paid sick time
Paid time off

Work Location: In person

📌 Performance Marketer Ramanattukara
🏢 Matamix International
📍 Ramanattukara