08 Oct
|
MindYourLogic
|
Nagpur
08 Oct
MindYourLogic
Nagpur
We’re looking for someone who can manage Google Ads and Meta Ads for our mobile games, study performance daily, and turn data into clear actions that improve growth and profitability.
What you’ll do
Set up, manage, and optimize campaigns across Google Ads and Meta Ads.
Monitor daily spend, installs, cost per install, revenue, and return on ad spend.
Identify patterns across campaigns, creatives, countries, and user groups.
Understand why performance improves or drops and recommend what to change.
Find the best-performing ads and explain which hooks, visuals, messages, and gameplay concepts work.
Work with our creative team to develop and test current ad ideas.
Identify creative fatigue and plan when to refresh ads.
Allocate budgets based on performance and scale successful campaigns.
Maintain simple reports showing what changed, why it matters, and the next action.
Check campaign results against app analytics and flag tracking or reporting discrepancies.
What we’re looking for
Hands-on experience managing Google Ads and Meta Ads.
Robust analytical skills and confidence working with Excel or Google Sheets.
Understanding of mobile app acquisition metrics, including CPI, retention, and ROAS.
Ability to look beyond low-cost installs and evaluate the quality and revenue of acquired users.
A structured approach to testing creatives and campaigns.
Clear communication and ownership of day-to-day campaign performance.
Experience with mobile games and app attribution tools is a plus.
What success looks like
You can clearly tell us which ads are working, why they’re working, what needs attention, and what we should test next—then use those insights to improve results.
Pay: ₹15,000.00 - ₹44,000.00 per month
Perks:
Versatile schedule
Health insurance
Life insurance
Provident Fund
Work from home
Work Location: In person
📌 Performance Marketing Specialist — Google Ads & Meta Ads Nagpur
🏢 MindYourLogic
📍 Nagpur