Job Title
I&P; - GN - SONG - MT - Salesforce Marketing Cloud - Analyst

Management Level:
11/ Analyst

Location:
Bangalore

Must have skills:
Salesforce Marketing Cloud

Good to have skills:
Pardot

Job Summary
Practice:
Strategy & Consulting Global Network Song

Areas of Work:
Marketing Strategy, Campaign Strategy & Design, Marketing processes, Functional Consulting, Salesforce marketing platform ecosystem.

You will work closely with our clients as consulting specialists who design, build, and implement initiatives that can help enhance business performance.

Roles & Responsibilities:
As part of the team, you will drive the following
Gather business requirements, design process & define implementation strategy for leading marketing automation platforms preferably Salesforce
Experience supporting projects on developing business case for campaign strategies, technology solutions
Supported platform assessment, conduct fit gap analysis and map platform capabilities to business requirements
Document client requirements, understand their business goals,



target audience, and help achieve marketing objectives. Identify opportunities for leveraging marketing platforms to improve efficiency and effectiveness.
Well versed with end-to-end marketing processes and campaign life cycle.
Monitoring trends, analyzing data, to optimize marketing campaigns.

Professional & Technical Skills
Knowledge/Experience of SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty
Positive consulting and techno-functional experience is preferred.
Experience in working with middle to senior management levels within existing organization / client organizations.
Excellent oral and written communication skills
Robust analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results.
Highly organized, proven ability to develop efficient processes that elevate team p

📌 I&p Gn Song Mt Salesforce Marketing Cloud Analyst Gurugram (India)
🏢 Accenture services
📍 India