Senior Manager - Sales Strategy & Automation

Location: Pune (Candidates based in Pune or willing to relocate preferred)

Role Overview

We are seeking a highly analytical and strategic Senior Manager - Sales Strategy & Automation to drive sales transformation initiatives across Contact Centre and Digital Sales channels. This role will be responsible for designing and optimizing end-to-end sales journeys, improving sales productivity, driving BOT-led customer engagement, enhancing funnel conversions, and implementing automation-led efficiency programs.

The ideal candidate will have robust experience in Contact Centre, Tele-sales, Digital Sales, Banking, NBFC, Fintech, or BPO settings and a proven track record of improving sales outcomes through data-driven strategies, process optimization, conversational AI, and digital transformation initiatives.

This is an Individual Contributor (IC) role requiring end-to-end ownership of strategy development, execution, stakeholder management, and business impact delivery.

Key Responsibilities

Sales Strategy & Transformation




Develop and execute sales strategy frameworks to improve customer acquisition, conversion, and sales productivity.
Design and implement future-state sales journeys across voice, digital, and BOT-led channels.
Drive sales transformation initiatives leveraging automation, conversational AI, and data-driven decision-making.
Identify opportunities to improve business performance through process redesign, technology adoption, and workflow optimization.

BOT & Automation Strategy
Own the strategy, design, and optimization of Voice BOT, Chat BOT, WhatsApp BOT, and Conversational AI-driven sales journeys.
Build automated customer engagement and lead nurturing journeys to increase conversions while reducing manual effort.
Drive BOT containment, BOT-assisted sales, and digital self-service initiatives.
Collaborate with technology teams to implement scalable automation solutions across the custom

📌 Senior Manager Sales Strategy Pune
🏢 Fibe -
📍 Pune