Job Description: Brand Manager

Company: Finplify

Location: Bengaluru, India

Role Type: Full time

Reporting to: Chief Business Officer / Head of Marketing

About Finplify

At Finplify, we are democratizing institutional wealth management. We are a rapid-growing prop-tech and fintech platform that allows individual investors to access premium, high-yield alternative assets—such as managed farm retreats, commercial real estate, and holiday homes—starting at just ₹10 Lakhs. By combining 100% digital execution with institutional-grade governance and asset management, we are replacing the traditional, fragmented real estate process with a seamless, tech-driven investment experience.

Our mission is to build the unified wealth engine of the future, where alternative assets sit alongside traditional retail portfolios. We are backed by a team of operators from Google, Vestian, and high-growth fintech ventures, and we are looking for a visionary Brand Manager to help us tell our story.

The Role

As the Brand Manager at Finplify,



you will be the ultimate custodian of our brand identity, voice, and market positioning. Trust, transparency, and aspiration are the currencies of our business. Your primary objective will be to translate our complex financial and real estate value propositions into compelling, easy-to-understand narratives that resonate with first-time investors, millennials, and seasoned HNIs alike.

You will lead the end-to-end brand strategy, driving awareness, consideration, and brand loyalty. If you have a passion for fintech, a sharp creative eye, and a data-driven approach to brand building, we want you on our team.

Key Responsibilities

Brand Strategy & Positioning
Develop and execute a comprehensive brand strategy that establishes Finplify as the most trusted and cutting-edge fractional ownership platform in India.
Define and refine the brand guidelines, ensuring a consistent tone of voice, visual identity, and messaging across all touchpoints (websit

📌 Brand Manager Bengaluru (India)
🏢 Finplify Technologies Private
📍 India