Adoption: Measurable, sustained growth in the number of teams, domains, and unique active users onboarded onto EDP products (primary success metric).

Pipeline Velocity: Reduced time from first engagement to onboarded/active usage for new teams and domains.

Awareness & Engagement: Increased reach and engagement across internal marketing channels (town halls, newsletters, demo attendance, community participation).

Expansion: Growth in usage depth/breadth within already-onboarded teams (more use cases, more users per team).

Feedback Loop Impact: Voice-of-customer insights measurably influencing the EDP roadmap and governance/metadata improvements.

Why Join Us

- Be the face and voice of one of Ford's most strategic technology platforms.

- Own the full journey from awareness to adoption for a suite of products used enterprise-wide.

- Blend the craft of marketing, the rigor of product management, and the persuasion of pre-sales in a highly visible, high-impact role.

- Join a collaborative team with executive visibility and the resources to scale platform adoption across a global enterprise.

- 8+ years of experience spanning product marketing, product management, and/or pre-sales/solutions consulting, ideally within data, analytics, cloud, or enterprise platform domains.

- Demonstrated success driving internal or external adoption of technical/data products through targeted marketing, enablement, and consultative selling.

- Strong product management fundamentals:



ability to understand platform architecture and capabilities deeply enough to translate them into business value and prioritize outreach using impact frameworks.

- Experience running discovery/needs-assessment conversations with technical and business stakeholders and converting them into tailored pitches or proof-of-concepts.

- Excellent storytelling and content development skills—decks, demos, one-pagers, videos, case studies—for both executive and technical audiences.

- Strong stakeholder engagement and relationship-building skills across a large, matrixed enterprise.

- Experience defining and tracking adoption/usage funnels and KPIs, with a data-driven approach to iterating on messaging and channels.

- Excellent written and verbal communication skills, comfortable presenting to senior leadership and facilitating large internal events/webinars.

Preferred

- Master's degree in a relevant technical or business field (preferred, not required).

- Prior experience in a pre-sales, solutions engineering, or sales enablement role within a data/cloud/SaaS setting.

- Familiarity with Google Cloud Platform (GCP) services (., Cloud Run, Pub/Sub, Cloud Storage, Big Query) and contemporary data architectures.

- Understanding of data-centric architectures, including ingestion, transformation, storage, and consumption patterns, with an appreciation for data quality and governance.

- Experience building internal communities of practice or champion/ambassador programs to drive grassroots product adoption.

- Familiarity with marketing/adoption analytics tools (., product analytics platforms, CRM, campaign tracking) to measure funnel performance.
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📌 Platform Product Manager (India)
🏢 Ford Motor
📍 India