Company - TATA Consumer Products Limited

Role - Territory Sales Manager ( General Trade )

What are the Key Deliverables in this role?

Financial Outcomes

 Define & execute overall S&D; territory plan, capturing market growth opportunities with clear focus on profitability.  Lead business planning & forecasting for the assigned territory.

 Anchor achievement of volume & value targets by Month, Quarter & Year.

 Manage cost for the territory as per plan – subsidy, 3P manpower cost, etc.

 Increase distributor footprint, effectively engage distributor with complete adherence to process compliances. Assisting in monthly BPC consolidation input pack filling for financial reporting to group.

Customer Service 

Collaborate with trade marketing/shopper marketing team & execute actions at customer/Outlet level.

 Efficiently work in the market for 18-20 days in a month to drive business agenda. Generally operating from state HQ/CFA town.

 Build and leverage robust relationships with key customers (Distributors, Key Retailers, Wholesalers, etc).Co ordinating with TCPL Corp Fin team and ensure all reporting requirements as required by TCPL.





Internal Processes

Provide market intelligence input to trade marketing/shopper marketing team, constantly monitor competitor actions in the market. Ensure adoption of digital interventions such as SSFA, DMS, DMS-lite, etc. in the territory.

Collaborate with internal stakeholders like Supply chain, logistics, CFA to ensure quality market services

Innovation and Learning

 Effectively engage & motivate field force (TSE’s, TSO’s, PDSR’s & DSR’s) with an objective to achieve ambitious business plans, maximize incentive earning in the team, coach individuals with performance issues, build functional capability and reward& recognize right behaviors.

What are the Critical success factors for the Role?

MBA/ Similar degree

6-10 years of relevant work experience

Have demonstrated ability to deliver commercial value with strong Sales, Distribution, Trade Marketing & Channel Development skills

Team management experience

Pay: ₹75,000.00 - ₹115,000.00 per month

Work Location: In person

📌 Territory Sales Manager (Mumbai)
🏢 Tata Consumer Products
📍 Mumbai