Location: Mohali

Employment Type: Full-Time

Experience: 1-2 Years

Job Overview

We are looking for a Performance Marketing Executive with hands-on experience managing Google Ads and Meta Ads campaigns. The candidate should be comfortable with day-to-day campaign execution, optimization, reporting, research, and basic tracking. The role will involve working on both Ecommerce/DTC and B2B lead generation campaigns for Indian and international clients.

Key Responsibilities

- Set up, manage, and optimize Google Ads and Meta Ads campaigns.
- Perform daily account hygiene and performance checks.
- Conduct keyword, audience, and competitor research.
- Monitor campaign budgets and performance.
- Execute creative, audience, keyword, and campaign tests.
- Analyse metrics such as ROAS, CAC, CPA, CPL, CTR, CPC, and CVR.
- Prepare weekly and monthly performance reports.
- Identify underperforming campaigns and suggest optimizations.
- Perform basic landing page and funnel analysis.
- Identify and troubleshoot conversion tracking issues.




- Support media planning and campaign scaling under senior guidance.

Required Skills

- 1–2 years of hands-on performance marketing experience.
- Robust working knowledge of Google Ads and Meta Ads Manager.
- Ability to independently set up and manage standard campaigns.
- Good understanding of campaign optimization and performance metrics.
- Basic knowledge of conversion tracking and attribution.
- Strong analytical and problem-solving skills.
- Good working knowledge of Google Sheets.

Tools & Platforms

- Google Ads
- Meta Ads Manager
- Google Analytics 4
- Google Tag Manager
- Google Merchant Center
- Google Sheets
- Looker Studio
- Shopify

Preferred Experience

- Experience with Ecommerce/DTC and lead generation campaigns.
- Understanding of Google Search, Shopping, Performance Max, and Meta prospecting/remarketing campaigns.
- Familiarity with Shopify and Merchant Center.
- Experience working on Indian or international client accounts.

📌 Performance Marketing Executive (Nagar)
🏢 Webspero Solutions
📍 Nagar