1. Job Purpose

The Sales & Marketing Head will be responsible for developing and executing sales and marketing strategies to increase revenue, strengthen the organization's market presence, generate new business opportunities, and achieve overall business growth.

The role will lead the Sales & Marketing team and coordinate with Management, Operations, , and other departments to ensure effective implementation of business development strategies.

2. Key ResponsibilitiesA. Sales & Revenue Management

- Develop and implement strategies to achieve monthly, quarterly, and annual sales targets.
- Monitor sales performance and ensure achievement of revenue objectives.
- Identify current business opportunities, markets, customer segments, and revenue channels.
- Develop and maintain strong relationships with clients, corporate customers, referral partners, and key stakeholders.
- Monitor branch-wise sales performance and provide necessary action plans for improvement.
- Develop strategies to increase customer acquisition, retention, repeat business, and referrals.
- Prepare regular sales reports and performance analysis for Management.

B. Marketing Management

- Develop and execute effective marketing plans for the organization and its branches.
- Plan and coordinate online and offline marketing campaigns.
- Work closely with the Digital Marketing, Creative, and Content teams to ensure consistent brand communication.
- Develop promotional campaigns, offers, events, and customer engagement activities.
- Monitor market trends, competitor activities, and customer preferences.
- Identify opportunities for brand visibility and market expansion.
- Ensure all marketing activities are aligned with organizational objectives and approved budgets.

C. Business Development

- Identify and establish new corporate, institutional, and strategic partnerships.
- Develop referral networks and business tie-ups with relevant organizations.
- Explore new markets and potential locations for business expansion.
- Conduct market research and prepare business development proposals.




- Negotiate and maintain business agreements with clients and partners, subject to Management approval.

D. Team Leadership

- Lead, supervise, and motivate the Sales & Marketing team.
- Set individual and team targets and monitor performance.
- Conduct regular team meetings and performance reviews.
- Provide training, guidance, and coaching to team members.
- Ensure proper follow-up of leads and conversion opportunities.
- Implement performance improvement plans where required.

E. Lead & Customer Management

- Monitor lead generation, lead allocation, follow-up, conversion, and closure.
- Ensure timely follow-up with enquiries received through calls, WhatsApp, website, social media, and other channels.
- Analyze customer feedback and identify areas for improvement.
- Develop strategies to improve lead-to-customer conversion rates.

F. Coordination with Operations

- Coordinate with Branch Managers and Operations teams to align sales targets with operational capacity.
- Ensure marketing campaigns and promotional activities are properly implemented at branch level.
- Work with clinical/service teams to understand services and develop appropriate sales strategies.
- Monitor customer experience and identify opportunities to improve service quality and revenue.

3. Reporting & Analysis

- Prepare monthly Sales & Marketing performance reports.
- Track revenue, leads, conversions, customer acquisition, and marketing ROI.
- Analyze branch-wise and team-wise performance.
- Present business performance and future action plans to Management.
- Maintain proper records of sales pipelines, partnerships, campaigns, and business development activities.

4. Eligibility & Experience

Educational Qualification:





- Bachelor's degree in Marketing, Business Administration, Healthcare Management, Hospitality Management, or a related field.
- MBA/PG qualification in Marketing, Sales, Healthcare Management, or Business Administration will be an advantage.

Experience:

- Minimum 7 years of relevant experience in Sales & Marketing / Business Development.
- Experience in any of the following industries is preferred:
- Hospital / Healthcare
- Clinics / Wellness
- Hospitality / Hotels / Resorts
- Healthcare service organizations
- Candidates with strong experience in team handling, revenue generation, business development, and multi-branch operations will be preferred.

5. Required Skills

- Strong leadership and team management skills.
- Excellent communication and negotiation skills.
- Strong sales and business development capabilities.
- Target-oriented and result-driven approach.
- Good knowledge of digital and traditional marketing.
- Strong analytical and reporting skills.
- Customer relationship management skills.
- Ability to manage multiple branches/locations.
- Good knowledge of MS Office / Google Workspace and CRM tools.
- Ability to develop and maintain corporate and strategic partnerships.

6. Key Performance Indicators (KPIs)

- Monthly and annual revenue achievement.
- Sales target achievement.
- Lead generation and conversion rate.
- Customer acquisition and retention.
- Branch-wise sales growth.
- Corporate/business partnerships generated.
- Marketing campaign performance and ROI.
- Team productivity and target achievement.
- Market expansion and new business development.

7. Preferred Candidate Profile

Candidates from Hospital, Healthcare, Wellness, Hospitality, Hotel, Resort, or related service industries with proven experience in Sales, Marketing, Revenue Generation, Business Development, and Team Leadership will be preferred

Pay: ₹50,000.00 - ₹70,000.00 per month

Benefits:

- Food provided
- Paid sick time
- Paid time off

Work Location: In person

📌 Sales & Marketing Head (Kozhikode)
🏢 Tigris Valley
📍 Kozhikode