Digital Marketing & Online Platforms

- Manage and maintain company digital platforms, including social media and other online channels.
- Plan, create, coordinate, and publish content across relevant digital platforms.
- Monitor social media engagement, enquiries, leads, comments, and customer interactions.
- Coordinate digital campaigns and promotional activities.
- Support website, marketplace, and other online platform updates.
- Track digital marketing performance and prepare regular reports.

Marketing & Market Development

- Assist in developing and implementing marketing strategies for both India and US markets.
- Conduct market research and competitor analysis.
- Identify recent marketing opportunities, platforms, customers, and potential business channels.
- Support brand promotion and product marketing activities.
- Coordinate with sales and business development teams for lead generation and follow-up.
- Help evaluate the effectiveness of marketing campaigns and recommend improvements.

Content & Campaign Coordination

- Coordinate with designers, photographers, agencies, vendors, and other external partners.
- Prepare or coordinate marketing content, advertisements, promotional materials, product information, and campaign creatives.
- Ensure consistent branding and communication across platforms.
- Assist in planning marketing calendars, campaigns, product launches, and promotional activities.

US & India Business Support





- Coordinate marketing activities for both the US and India operations.
- Understand the differences between the Indian and US markets and adapt marketing activities accordingly.
- Coordinate with US-based team members and internal India teams for marketing requirements.
- Support customer acquisition and brand-building activities in both markets.

Marketing Analytics & Reporting

- Monitor campaign performance, leads, engagement, traffic, and conversions.
- Maintain marketing activity trackers and databases.
- Prepare weekly and monthly marketing reports.
- Analyse campaign results and identify areas for improvement.
- Track competitors, market trends, customer behaviour, and industry developments.

Required Skills

- Strong knowledge of Digital Marketing
- Social Media Marketing
- Content Marketing
- Lead Generation
- Market Research & Competitor Analysis
- Campaign Planning & Execution
- Digital Platform Management
- Basic SEO/SEM knowledge
- Google Analytics / digital marketing analytics
- Meta Business Suite / social media advertising knowledge
- Good understanding of online marketing tools and platforms
- Strong MS Excel / Google Sheets skills
- Good communication and coordination skills
- Ability to work with both India and US teams
- Ability to manage multiple marketing activities simultaneously

Pay: ₹10,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Digital Marketing & Marketing Operations Executive (Kolathur)
🏢 koushika enterprises private
📍 Kolathur