Job Purpose
Drive Secondary value and revenue growth profitably by leveraging the growth opportunities , coaching the Frontline team and managing DBRs effectively
Primary Roles & Accountabilities
• Deliver Secondary Value target by developing market in the assigned territory
• Add recent outlets which should contribute to achieving annual volume/value targets
• Drive Cooler / rack productivity by planning deployments/redeployments of resources based on Cooler/Rack governance protocols
• Increase the Unique SKU count in the outlet and ensure chilled Product range availability
• Achieve trade spends productivity targets
• Conduct periodic Distributor health check to identify and trouble shoot issues for effective Distributor Management
• Coach CEs through Work *with and One on One & Training
• Monitor progress against the plan in the Weekly Commitment Meetings and Monthly planning meetings , using tools like Execution planner