Doctors Foodstore™Doctors Foodstore is building a doctor-led preventive nutrition brand — bringing better nutrition into everyday food.
Our philosophy:
SCIENCE. TRANSPARENCY. TRUST.We are starting with everyday nutrition and building towards a larger preventive food ecosystem.

This is an opportunity to join very early and help define how an entirely new category is communicated to India.

About the role:
We are not looking for someone who simply “creates content.”
We are looking for a Content Strategist who can think like a brand owner — someone who can understand what Doctors Foodstore stands for, translate it into powerful communication, and ensure that everything the consumer sees, reads, hears or experiences feels like one brand.
From Instagram and LinkedIn to influencers, shoots, carousels, AI videos, campaigns, B2B collaborations and community events — you will own the communication layer of the brand.

What You Will Own
1. Own Brand CommunicationYou will be responsible for ensuring that Doctors Foodstore is communicated clearly and consistently to:
• Consumers
• Customers
• Influencers




• Doctors
• B2B partners
• Communities
• Team members
• Investors
• Potential brand partners

You should be able to take a complex idea and turn it into straightforward, compelling and memorable communication.

2. Build the Content StrategyDevelop the content strategy across platforms and formats based on:
• Consumer psychology
• Competitor research
• Cultural trends
• Social media trends
• Platform behaviour
• Search behaviour
• Brand positioning
• Business objectives

You should constantly be asking:
What should we say?
Why should we say it?
Who should hear it?
Where should we say it?
And what should happen after they see it?

3. Work Across the Entire Content EcosystemYou will work closely with:
Influencer Marketing × Performance Marketing × Social Media × Creative × Design × Video × Leadership
You will ensure that everyone is communicating the same brand, even when the format is di

📌 Senior Content Strategist (Pune)
🏢 Doctors Foodstore™
📍 Pune