Company Description Varun Beverages Limited (VBL) is a leading fast-moving consumer goods (FMCG) company in the Indian market and a key player in the global beverage industry. With operations across 14 countries in the Indian sub-continent and Africa, VBL manufactures and distributes well-known brands such as Pepsi, Mirinda, 7UP, Mountain Dew, Slice, Aquafina, Sting, Tropicana, and Gatorade. The company is the second-largest PepsiCo franchisee outside the United States and is powered by a workforce of over 10,000 employees driven by a #HungryForMore and #OneTeamOneDream culture. VBL offers a dynamic setting with significant opportunities for learning, growth, and contribution to business success. The organization is strongly committed to ESG principles, emphasizing environmental stewardship, community engagement, and robust governance practices.
Role Description The Senior Sales Executive is a full-time, on-site role based in Chhattisgarh, India, responsible for driving sales growth and market penetration for VBL’s beverage portfolio.



This role involves managing distributor and retailer relationships, executing sales plans, and ensuring product availability and visibility across assigned territories. Daily activities include monitoring sales performance, analyzing market trends, identifying new business opportunities, and implementing promotional and merchandising initiatives. The Senior Sales Executive collaborates closely with cross-functional teams, such as marketing and supply chain, to align field execution with overall business objectives. The role also includes preparing regular sales reports, forecasting demand, mentoring junior sales team members, and ensuring adherence to company policies, compliance standards, and ESG commitments.
Qualifications

• Strong sales and business development skills, including territory management, key account handling, and relationship building with distributors and retailers.
• Experience in FMCG or beverage industry sales

📌 Senior Sales Executive (India)
🏢 VARUN BEVERAGES
📍 India