09 Oct
|
Motion Education
|
Bengaluru
09 Oct
Motion Education
Bengaluru
About the Role
As a Senior Product Manager at Motion Education, you will own the product lifecycle of our learning app, with a sharp focus on paid user engagement, retention, and conversion. You will lead strategy for a B2C product at scale, turning data and user insight into features that improve learning outcomes and drive revenue growth. We are looking for a sharp, analytical, detail-obsessed leader who is comfortable working with engagement and analytics tools and owning business metrics.
Key Responsiblities include
Product Strategy and Roadmap
• Define the product vision, strategy, and roadmap in alignment with company and revenue goals.
• Prioritise ruthlessly across competing initiatives using impact, effort, and data.
• Identify market gaps and opportunities for current features, products, and improvements.
Paid User Engagement and Retention
• Own engagement and retention metrics for paid users, including DAU/MAU, session depth, course completion, and renewals.
• Reduce churn by identifying drop-off points and the key drivers of user satisfaction and value.
• Design lifecycle journeys (onboarding, activation, re-engagement, win-back) in partnership with the CRM and marketing teams.
Conversion and Growth
• Improve free-to-paid conversion through funnel optimisation, paywall and pricing experiments, trial experiences, and personalised offers.
• Work with marketing and sales to align product experiences with acquisition and conversion goals.
Analytics and Engagement Tools
• Use engagement tools (CleverTap, WebEngage, MoEngage, Mixpanel) to segment users and run targeted campaigns.
• Analyse behaviour in Google Analytics, Firebase, or Amplitude to find pain points, trends, and optimisation opportunities.
• Build dashboards and own the metric framework (funnels, cohorts, retention curves, LTV) to drive decisions.
Quality and Execution
• Oversee the full lifecycle from concept to launch, ensuring on-time delivery and product-market fit.
• Monitor post-launch perfo
📌 Senior Product Manager (Bengaluru)
🏢 Motion Education
📍 Bengaluru