• Brand consistency across the estate:
• Own the brand asset kit for recent property openings and refits: signage, in-room collateral, wayfinding, amenity copy
• Run the check that new and refitted properties launch on-brand, and maintain the punch list where they have not
• Keep the asset library current and make sure ops and design teams are pulling from the right version
• OTA content and listing hygiene:
• Own listing accuracy across MakeMyTrip, Goibibo, Booking.com and Agoda: names, descriptions, imagery, amenity tags
• Run a rolling audit cycle so problems are caught by us, not by a guest
• Work with distribution and online business to push corrections through the channel manager
• Campaign and content execution:
• Brief agencies, track timelines, review deliverables against the brand book
• Run AI-first workflows for creative variants and copy, with human review before anything ships
• Coordinate activations and events end to end
• Review intelligence and reporting:
• Build and run the monthly brand health report across Google and Booking.com
• Flag recurring friction points by property and by theme so ops can act on them
• Track campaign performance: reach, engagement, sentiment
• Vendor and budget operations:
• Manage vendor onboarding, quotes and delivery timelines
• Handle invoicing and payment processing against the brand budget, accurately and on time
That last one is unglamorous and it is genuinely part of the job- we would rather say so here
What Success Looks Like In 12 Months
• Every live listing across the estate carries the correct brand name, approved imagery and accurate amenity data, and stays that way because there is a cycle keeping it that way
• Every new opening gets a complete brand kit before launch, not after
• A monthly brand health report that ops and leadership actually use to decide where to intervene
About Company: Treebo Hospitality Ventures is India's most loved brand and one of the largest chains in the bud