Social Media Manager
*Company:* SkyRoots
*Department:* Marketing
*Experience:* 3–5 Years
*Location:* Kothrud
*Employment Type:* Full time
Job Overview
We are looking for a creative, proactive, and result-oriented Social Media Manager to strengthen SkyRoots' digital presence and build a strong connection with our audience. The ideal candidate should understand social media trends, content creation, storytelling, and brand communication, with the ability to turn creative ideas into engaging content.
As a Social Media Manager, you will be responsible for planning and managing social media activities, developing content strategies, increasing audience engagement, and building brand awareness across platforms. You should be comfortable working with the creative and marketing teams, taking ownership of assigned tasks, and managing multiple projects within deadlines.
Key Roles & Responsibilities
*1. Social Media Strategy & Management*
- Develop and execute social media strategies aligned with SkyRoots' brand objectives.
- Manage the company's social media accounts,
including Instagram, Facebook, LinkedIn, and other relevant platforms.
- Create monthly content calendars covering campaigns, product promotions, festivals, and brand activities.
- Maintain a consistent brand voice, visual identity, and communication style across platforms.
*2. Content Planning & Creation*
- Develop creative content ideas for reels, posts, stories, carousels, and other social media formats.
- Write engaging captions, headlines, hooks, and content copy.
- Identify relevant trends, topics, and opportunities to create content that connects with the target audience.
- Plan product-focused, lifestyle, educational, behind-the-scenes, and user-engagement content.
- Work closely with the design team, video editors, and content creators to execute social media campaigns.
- Coordinate photoshoots, video shoots, influencer collaborations, and user-generated content when required.
*3. Brand Building &
📌 Social Media Executive (Pune)
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