? Were Hiring | Chief Marketing Officer (CMO) / Chief Digital Growth Officer.

? Location: Noida, NCR
? Employment Type: Full-Time
? Company: GoodVeda

Goodveda is a growing consumer-health company combining Ayurveda, nutrition science and lifestyle interventions to help people manage chronic metabolic health conditions.

We are looking for a highly entrepreneurial, data-driven Chief Marketing Officer with proven experience scaling an Ayurveda, nutrition or nutraceutical business through profitable customer acquisition and high-impact content marketing.

*This is a hands-on growth leadership role, not a conventional brand-management position.*

? What were looking for:

• 6–10+ years of relevant marketing experience
• Solid expertise in Meta Ads, Google Ads, and performance marketing
• Proven experience scaling D2C businesses and managing marketing budgets
• Strong understanding of CAC, ROAS, LTV, and acquisition profitability
• Experience in content strategy, influencer marketing, and customer acquisition
• Leadership experience across marketing, creative,



and growth teams.

*1. Profitable Customer Acquisition — Primary Responsibility*
- Own and scale performance marketing across Meta, Google, YouTube, affiliates, influencers and emerging channels.
- Manage acquisition budgets with clear accountability for CAC, MER, delivered revenue and contribution margins.
- Develop channel-level profitability tracking from advertising spend to lead generation, sales conversion, order delivery and repeat purchase.
- Optimize lead quality, landing pages, offers, funnels, AOV and conversion rates.
- Work closely with sales teams to improve lead-to-order conversion and delivered-order percentages.
- Build scalable customer acquisition while maintaining profitability.
- Identify and test new acquisition channels to reduce dependency on existing platforms.

2. Content Planning & Marketing
- Own the overall content strategy and monthly/quarterly content calendars.
- Build a high-outp

📌 Chief Marketing Officer (Noida)
🏢 Goodveda
📍 Noida