IRTH Brand & Marketing Intern

Location: Bengaluru Duration: 3–6 months Type: Internship

About IRTH

IRTH, from the House of Titan, is a premium lifestyle bag brand built around thoughtful design and organising solutions for the modern urban Indian woman.

The Role

We are looking for a Brand & Marketing Intern to support IRTH across brand communication, campaigns, D2C and omni-channel marketing. This is a hands-on role for someone who enjoys fashion, culture, creative communication and understanding how brands come to life across channels.

What You’ll Work On

1. Brand Communication & Creative Support

- Support brand communication across social media, digital, retail and other consumer touchpoints.
- Assist with copywriting, creative concepts and campaign ideas.
- Develop communication for product launches, brand moments, festivals and campaigns.
- Support creative briefs and work with designers/agencies to take ideas from concept to execution.
- Stay updated on fashion, culture, social media and emerging creative trends.

2. Campaign Management & D2C

- Support end-to-end campaign execution across IRTH’s D2C channels.
- Develop and coordinate performance-oriented brand copies and creatives.
- Assist with website banners, product communication, social media assets, CRM and digital campaigns.
- Coordinate campaign timelines, briefs, creative requirements and approvals.




- Track campaign performance and identify learnings for future communication.

3. Omni-Channel Campaigns

- Support planning and execution of campaigns across digital, social, D2C, retail and other consumer touchpoints.
- Help ensure consistency of brand communication across channels.
- Coordinate with internal teams and external partners for campaign execution.
- Assist in tracking campaign deliverables, timelines and performance.
- Contribute to post-campaign analysis and reporting.

Who We’re Looking For

- Robust interest in fashion, lifestyle, brands and consumer marketing.
- Strong written and verbal communication skills.
- Good sense of visual, cultural and social media trends.
- Creative thinker with an eye for detail.
- Comfortable working across multiple projects and deadlines.
- Basic understanding of social media and digital marketing.
- Proactive, curious and eager to learn.
- Prior experience with content, marketing, fashion or creative projects is a plus.

What You’ll Gain

- Hands-on experience building a fashion/lifestyle brand.
- Exposure to brand strategy, creative development and campaign management.
- Experience across D2C, performance marketing, social media, retail and omni-channel campaigns.
- Opportunity to work closely with creative, marketing and business teams.

📌 Brand & Marketing Intern (Bengaluru)
🏢 Titan Company
📍 Bengaluru