Role & responsibilities
- Achieve monthly, quarterly, and annual sales targets for the assigned territory.
- Manage and develop distributors, wholesalers, retailers, and key outlets.
- Ensure effective product distribution and availability across the market.
- Conduct regular market visits and identify recent business opportunities.
- Increase numeric and weighted distribution of company products.
- Ensure proper implementation of company schemes, promotions, and trade offers.
- Monitor competitor activities, pricing, products, and promotions and provide market feedback.
- Maintain strong relationships with distributors and retailers.
- Ensure timely order booking, collection of outstanding payments, and healthy distributor stocks.
- Execute visibility and merchandising standards at retail outlets.
- Ensure proper product placement, FIFO/FEFO, and control of expiry/damages.
- Track secondary sales, outlet productivity, and territory performance.
- Prepare daily/weekly/monthly sales reports and market intelligence.
- Work closely with the Area Sales Manager to develop territory plans and achieve business objectives.
Preferred candidate profile
- Age - 36 Max
- FMCG Sales
📌 Sales Officer/Senior Sales Officer - Vapi
🏢 Dabur
📍 Vapi