10 Oct
|
Birla Carbon Italy
|
Maharashtra
10 Oct
Birla Carbon Italy
Maharashtra
Key Result Areas:1. Customer Experience & Event Execution
- Coordinate implementation of CX initiatives and in-store experiences defined by CX & VMManager and Brand Marketing Head.
- Plan and execute customer events (launches, styling sessions, workshops, VIC evenings)end-to-end, including logistics, staffing, and vendor management.
- Ensure all touchpoints (invites, signage, hospitality, gifting) reflect the Galeries Lafayetteluxury aesthetic.
- Liaise with store teams to minimise operational disruption during events while maintaininghigh service standards.
- Capture and share event highlights, feedback, and outcomes with stakeholders.2. PR & Influencer Support
- Support PR & Partnerships Manager in organising media and influencer previews, storetours, and event participation.
- Manage guest lists, RSVPs, confirmations, and on-ground hosting for media and influencerattendees.
- Coordinate logistics such as styling pulls, lookbooks, and wardrobe for shoots orappearances.
- Ensure accurate and timely sharing of assets (images, credits, brand information) withmedia and creators.
- Track deliverables (posts, articles, videos) and consolidate coverage reports.3. Customer Communication & Feedback
- Coordinate with CRM and Digital teams on event invitations, reminders, and thank-youcommunications to customers.
- Gather customer feedback post events and experiences through structured surveys orin-person interactions.
- Consolidate feedback into clear insights and improvement recommendations for CX & VMand PR teams.
- Maintain updated databases of VICs and key event attendees for future engagement.
- Support NPS and CX measurement initiatives with timely on-ground execution.4.
Operations, Logistics & Vendor Management
- Work with vendors for event set-up, décor, F&B;, entertainment, and technical requirementswithin approved budgets.
- Manage timelines and checklists to ensure readiness before each event or activation.
- Coordinate approvals and compliance for photography, videography, and third-party brandpresence in-store.
- Ensure adherence to safety, security, and store operation guidelines for all activities.
- Maintain organised documentation for all events including budgets, contracts, POs, andperformance notes.5. Internal Coordination & Reporting
- Serve as a key coordination point between PR, CX & VM, Brand Marketing, Retail, andOmni teams for experience-related activities.
- Provide regular status updates on upcoming events and initiatives to relevant stakeholders.
- Prepare post-event reports summarising attendance, media/influencer output, customerfeedback, and key learnings.
- Maintain calendars and trackers for CX and PR activations, ensuring alignment with thebroader marketing calendar.
- Support budgeting processes by tracking spends against estimates for CX and PR initiatives.6. Self-Development & Brand Culture
- Build strong knowledge of luxury service etiquette, event management best practices, andfashion trends.
- Learn from best-in-class global and local examples of luxury CX and PR experiences.
- Role model the Galeries Lafayette customer-first ethos in all interactions with customers,media, and internal teams.
- Seek feedback from peers and managers to continuously improve execution quality.
- Contribute ideas for recent experiential formats and engagement concepts.
📌 Assistant Manager Pr - Galeries Lafayette (Maharashtra)
🏢 Birla Carbon Italy
📍 Maharashtra