Title: Marketing Manager
Years of experience: 6+ years
Location: Okhla, Delhi
Mode of Work: Work from office, 6 Days

Roles and Responsibilities:

 Plan and execute end-to-end marketing strategies across ATL, BTL, Digital Marketing, Performance Marketing, PR, Influencer Marketing, and Brand Communication.
 Plan and manage ATL & BTL activities including outdoor advertising, exhibitions, events, promotional campaigns, and corporate branding.
 Execute and optimize digital and performance marketing campaigns across Google, Meta, LinkedIn, YouTube, and other relevant platforms, with focus on lead generation, CPL, CAC, ROI/ROAS, and conversions.
 Manage the company's social media presence across LinkedIn, Instagram, Facebook, YouTube, etc., including content planning, posting, engagement, and performance tracking.
 Drive LinkedIn, Email Marketing, Influencer Marketing, and B2B lead-generation initiatives.
 Coordinate with PR, Digital, Creative, Media, and Website agencies for campaign execution, media coverage, content, website updates, and brand initiatives.
 Manage PR activities for product launches, company updates, leadership communication, events, and media coverage.
 Develop marketing and sales collateral, including brochures, catalogues, case studies, presentations, flyers, emailers, and digital creatives.




 Manage the company's website agency and coordinate website content, landing pages, campaign integrations, and related digital activities.
 Work closely with Sales to understand customer behaviour, buying cycles, lead quality, and conversion trends, and align marketing initiatives accordingly.
 Conduct market research and competitor analysis to identify trends, customer requirements, and marketing opportunities.
 Track and report marketing performance across channels, including leads, conversion rates, CPL, CAC, ROI/ROAS, engagement, and website performance.
 Maintain marketing MIS, campaign records, budgets, and performance reports.
 Manage multiple marketing projects and ensure timely execution through effective

Required Key Skills:
● ATL & BTL Marketing
● End-to-End Digital & Performance Marketing
● Lead Generation & Demand Generation
● Google Ads, Meta Ads & LinkedIn Marketing
● Social Media & Email Marketing
● PR & Media Management
● Influencer Marketing & Brand Management
● Marketing Analytics & Performance Reporting
● Market Research & Competitor Analysis

Thanks & Regards
Anshu (HR Analyst)
+91-XXXXXXXXXX

Pay: ₹60,000.00 - ₹70,000.00 per month

Work Location: In person

📌 Marketing Manager (Okhla)
🏢 Magneto CleanTech
📍 Okhla