About the job

We are hiring an experienced Email Marketing Specialist to build and manage the complete email marketing function from scratch including strategy, data research, campaign execution, email deliverability, and lead generation. Ideal for candidates comfortable working in international time zones and driving results independently.

Key Responsibilities

- Conduct data research/data collection identify and source target prospect data (company, contact, email, LinkedIn profile, etc.) using tools like Apollo, LinkedIn Sales Navigator, ZoomInfo, Hunter.io, Snov.io as per client's Ideal Customer Profile (ICP)
- Build the entire email marketing process from scratch — strategy, workflows, automation, and templates
- Generate qualified leads via email marketing as per client targets and business goals
- Build, segment, and maintain clean email databases/lists
- Verify and enrich contact data to keep lists accurate and minimize bounce rates (e.g., NeverBounce, ZeroBounce, or similar)
- Set up and manage email sending infrastructure — domains, SMTP servers, mailboxes, IP/domain warm-up
- Ensure high email deliverability through SPF, DKIM, DMARC configuration and inbox placement best practices
- Scale sending infrastructure as volume grows (rotating domains/mailboxes, ongoing warm-up)
- Ensure campaigns comply with CAN-SPAM/GDPR regulations, including proper opt-out and suppression list management
- Track and optimize key email marketing metrics — open rate, CTR, bounce rate, reply rate, and conversions
- A/B test subject lines, email copy, and send times for maximum performance




- Coordinate with sales and business development teams for lead handoff and campaign alignment
- Prepare and share regular performance/lead generation reports

Required Skills

- Strong hands-on experience in Email Marketing, Cold Emailing, Lead Generation, and Email Automation
- Strong experience in B2B data research and prospect list building using sales intelligence/prospecting tools
- Proficient with email marketing & outreach tools: Instantly, Sendgrid, Mailwizz, Apollo.io, HubSpot, Mailchimp, ActiveCampaign, Brevo, or similar
- Experience with prospecting/data tools such as Apollo, LinkedIn Sales Navigator, ZoomInfo, Hunter.io, Snov.io
- Strong email copywriting and subject line writing skills
- Analytical mindset with ability to read campaign data and optimize performance
- Ability to independently set up and scale the email marketing process end-to-end
- Willing and comfortable to work in night shifts

Qualification & Eligibility

- Education: Graduate in any stream (Marketing/BBA/MBA preferred but not mandatory)
- Experience: 3–8 years in Email Marketing / Lead Generation
- Notice Period: Immediate joiner preferred

Good to Have

- Experience working with international clients
- Knowledge of CRM tools for lead tracking
- Understanding of B2B outbound marketing strategies

Why Join Us

- Opportunity to build and own the email marketing function independently
- Work with international clients and contemporary marketing tech stack
- Growth-oriented role with performance-based incentives
- Remote work

Pay: ₹20,000.00 - ₹45,000.00 per month

Work Location: Remote

📌 Email marketing specialist (India)
🏢 Fountainhead Conferences and Exhibitions Services
📍 India