Job description:

The role in one line

We need a designer who thinks in brand stories, moves fast with the right tools, and produces work that stops people mid-scroll — across static design, motion, and everything in between.

What you will own

Brand and Visual Design

Design all brand collateral — social media posts, Stories, Reels covers, carousels, campaign graphics, festive edits, product launch visuals
Maintain and evolve Techimpero visual identity across every touchpoint — digital, print, and packaging
Create moodboards for campaigns, collections, and shoot directions
Design logos, sub-marks, and brand identity elements for future capsule collections and collaborations
Produce print-ready files for packaging, hangtags, labels, courier bags, and in-store materials

Video Editing and Motion

Edit Instagram Reels, campaign films, brand videos, and UGC content — fast turnarounds, premium output
Colour grade footage to match standard
Add motion graphics, text overlays, transitions, and sound design to video content
Edit the campaign content
Create short-form content optimised for vertical (9:16) Instagram and horizontal (16:9) website and YouTube

UI/UX and Digital Design

Design website UI elements, landing pages, and collection page layouts in Figma
Create Shopify page assets — banners, hero images, collection headers, pop-ups
Design email templates, WhatsApp broadcast graphics, and digital ad creatives
Think mobile-first — most of our audience is on phone

AI-Assisted Design and Ideation

Use AI tools (Adobe Firefly, Midjourney, ChatGPT, Runway,



or equivalent) to accelerate ideation, generate mood references, and enhance output
Stay ahead of what is possible — bring new tools, techniques, and formats to the team before we ask

Skills you must have

Software — non-negotiable
Adobe Photoshop (PS) — retouching, compositing, product mockups, social graphics
Adobe Illustrator (AI) — vector illustration, logo work, pattern design, print files
CorelDRAW (CDR) — print production files, packaging artwork
Adobe Premiere Pro — video editing, cuts, transitions, colour grading, audio sync
Figma — UI/UX design, web layouts, prototyping, collaborative design

Design thinking

Strong understanding of typography, colour theory, grid systems, and visual hierarchy
Ability to work within a defined brand identity (our maroon-cream-gold palette) without losing creativity
Out-of-the-box design sensibility — you do not produce templated, generic work
Moodboard creation — you can translate a brief into a visual direction quickly and convincingly
Logo and branding — you understand what makes a mark timeless vs. trendy

Video and motion

Confident video editing in Premiere Pro — clean cuts, solid pacing,



audio sync
Basic motion graphics (After Effects is a bonus, not required)
Colour grading — you understand how to make footage feel cohesive and on-brand
Instagram-native editing — you know what makes a Reel perform vs. what kills it

AI tools and future-readiness

Actively using AI design tools — Adobe Firefly, Midjourney, Runway ML, or equivalent
You are not afraid of new tools — you find them and learn them before they are mainstream
You understand how to use AI as a creative accelerator, not a shortcut to mediocrity

Communication and process

Can take a verbal or written brief and return a first draft without extensive hand-holding
Organises files properly — layered PSDs, editable AI files, named exports, version control
Responds within working hours, flags blockers early, delivers on time
Open to feedback without ego — good design is collaborative

Nice to have

Experience with fashion brands, beauty brands, or lifestyle D2C brands
Knowledge of Adobe After Effects for motion graphics
Experience designing for Shopify (knowing what dimensions, formats, and specs Shopify requires)
Photography or retouching skills — able to enhance product shots without a dedicated
retoucher
Understanding of print production — bleed, crop marks, CMYK vs RGB, paper stock considerations
Familiarity with Instagram's evolving formats — Broadcasts, Threads graphics, Collabs

Pay: ₹15,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Graphic Designer Junior & Senior Lajpat Nagar Delhi
🏢 Techimpero
📍 Lajpat Nagar