Job Description: Social Media Executive

- Location: Bengaluru
- Employment Type: Full-Time
- Probation Period: 5 months

About Us

We are a quick growing city centric digital magazine startup dedicated to modern culture, lifestyle, and storytelling. We pride ourselves on sharp editorial content, immersive digital experiences, and building an engaged community of readers and creators. We are looking for a creative, data driven Social Media Executive to take our digital presence to the next level.

Role Overview

As our Social Media Executive, you will be the voice of our brand across all major social platforms. You will translate our long form journalism and digital stories into engaging, snappy, and thumb stopping social content. Your goal is to grow our audience, drive traffic back to our website, and build an active community of loyal readers.

Key Responsibilities:

- Content Strategy & Execution: Plan, create, and schedule daily posts, stories, reels, and carousels across Instagram, X (Twitter), LinkedIn, and other relevant platforms.
- Editorial Amplification: Turn our digital magazine articles, interviews, and features into creative bite sized social content (threads, infographics, short video clips).
- Community Engagement: Monitor comments and direct messages, spark conversations, and foster a vibrant,



interactive community around our publication.
- Community and pop culture knowledge: Stay ahead of digital culture, memes, and industry trends to position our magazine at the forefront of online conversations.
- Analytics & Reporting: Track key performance indicators (engagement rate, reach, follower growth, click-through rate) using analytics tools and prepare weekly/monthly performance reports.
- Cross-Functional Collaboration: Work closely with our editors, writers, and web developers to align social calendars with upcoming publishing schedules and website overhauls.

Requirements & Qualifications

- Experience: 1–2 years of hands-on experience managing social media handles (preferably for a media outlet, publication, blog, or creative brand).
- Writing & Tone: Exceptional copywriting skills with an ear for a sharp hook, wit, and strong brand voice.
- Creative Toolkit: Familiarity with design and editing tools like Canva, Adobe Express, or Capcut for quick asset creation.
- Data-Savvy: Comfortable analyzing social insights to see what content resonates and adapting strategy accordingly.
- Cultural Awareness: A deep understanding of digital pop culture, current trends, and contemporary lifestyle topics.

Pay: ₹15,000.00 per month

Work Location: In person

📌 Social Media Manager (Bengaluru)
🏢 Urbanite New Media Private
📍 Bengaluru