Role Details

Designation : Field Sale - Assistant / Deputy /Regional manager /Business development manager
B2B, KOL, Referrals & Pharma Sales
Organisation : RMC Plus Healthcare (Diagnostics, Pharmacy, Home Care) & Rajalakshmi One
Location : Chennai, with coverage across Tamil Nadu
Reports to : Vice Chairman & Business Head / GM

About the Company : Rajalakshmi Medical College & Hospital is a healthcare and medical education institution dedicated to medical excellence, quality patient care, clinical training, and research, contributing to the development of skilled healthcare professionals.

Role Purpose: Grow RMC Plus revenue across Tamil Nadu through KOL engagement, B2B partnerships, doctor referrals, key accounts, area expansion and pharma product sales, while leading a target-oriented team and mentoring Medical Representatives on product knowledge, detailing techniques and territory management.

Roles & Responsibilities

• KOL Management ( Priority Area)

• Identify and map KOLs in the region across cardiology, diabetology, gastroenterology, nephrology, gynaecology,



orthopaedics and pulmonology.
• Classify KOLs by influence, patient volume and referral potential (Tier 1 / Tier 2).
• Build long-term relationships with them through regular personal meetings, not just sales calls.
• Engage KOLs as speakers and advisors for RMC Plus, doctor meets and health camps.
• Involve KOLs in current test menus, health packages and pharma launches to gain early endorsement.
• Use KOL influence to open referrals from their juniors, hospitals and peer networks.
• Arrange KOL visits to RMC Plus labs to build trust in quality, equipment and NABL standards.
• Keep a KOL engagement calendar with planned meetings, events, festive greetings and feedback reviews.
• Collect KOL feedback on service, reports and TAT, and resolve issues quickly.
• Follow ethical and UCPMP-compliant engagement, with no inducements.

2. Doctors Referral Network ( GPs & Referring Doctors)

• Build a referral base

📌 Assistant / Deputy / Regional Manager / Business Development Manager (Chennai)
🏢 Rajalakshmi Institute of Technology
📍 Chennai