Job Title: MarTech Solution Architect

About The Role

We are seeking a highly experienced MarTech Solution Architect to lead the design, implementation, and optimization of marketing technology solutions that enable seamless customer engagement and data-driven marketing strategies. The ideal candidate is both a strategic technology leader and a hands-on architect, capable of translating business objectives into scalable, integrated MarTech ecosystems.

Key Responsibilities

• Architect and Design: Develop scalable, secure, and high-performance MarTech solutions integrating CRM, CDP, Marketing Automation, Analytics, CMS, and Data Platforms.
• Solution Leadership: Partner with marketing, sales, and IT stakeholders to define end-to-end marketing technology architecture aligned with business strategy.
• Implementation Oversight:



Lead the deployment and configuration of marketing technology tools (Adobe Experience Cloud, Salesforce Marketing Cloud, Google Marketing Platform, etc.).
• Integration & Data Management: Design APIs and data pipelines connecting multiple platforms (CRM, DWH, analytics, campaign tools) ensuring unified customer data flow.
• Innovation & Optimization: Evaluate emerging technologies, recommend tools, and drive continuous improvement across the MarTech stack.
• Governance & Best Practices: Establish architectural standards, documentation, and quality frameworks for solution delivery.
• Leadership: Mentor cross-functional teams of developers, analysts, and marketing technologists; promote a culture of collaboration and innovation.

📌 Martech Solution Architect (Hyderabad)
🏢 Virtusa
📍 Hyderabad