Our client, a rapidly expanding fintech firm specializing in digital payment solutions, is looking for a Senior Business Development Lead to own and grow its merchant acquisition engine in the Bulandshahr region. This role sits at the intersection of sales leadership, product advocacy, and operational excellence, requiring a candidate who can blend strategic thinking with hands‑on execution.

The successful candidate will be entrusted with a dedicated team of seven to ten Field Operations Specialists (FOS) and Field Sales Executives (FSE). You will be responsible for setting clear performance expectations, designing daily activity plans, and ensuring that each team member has the tools and knowledge needed to succeed. Regular one‑on‑one coaching sessions, performance reviews, and skill‑building workshops will be part of your routine, fostering a culture of continuous improvement and high morale.

Core to the role is the end‑to‑end merchant onboarding journey. You will lead the identification of high‑potential merchants, pitch the suite of digital payment products—including QR codes, Soundbox devices, and integrated payment gateways—and guide prospects through contract negotiation, technical integration, and go‑live support. Your deep understanding of the local market dynamics, competitive landscape, and regulatory considerations will enable you to tailor value propositions that resonate with merchants of varying sizes and sectors.

Performance measurement is data‑driven. You will track key performance indicators such as number of new merchants onboarded, transaction volume growth, average revenue per merchant, and team conversion rates. Using CRM dashboards and custom reports, you will provide senior leadership with actionable insights, forecast future sales pipelines, and recommend adjustments to sales tactics or resource allocation.





Collaboration across functions is essential. You will work closely with the product development team to stay abreast of new feature releases, ensuring that your sales force can articulate the latest advantages to prospects. Coordination with marketing will help align promotional campaigns, local events, and digital outreach with your acquisition targets. Additionally, you will serve as the escalation point for any merchant issues that require cross‑departmental resolution, safeguarding client satisfaction and long‑term partnership value.

Beyond the numbers, this position offers a unique platform to shape the fintech ecosystem in a high‑growth market. By driving merchant adoption of digital payment tools, you will directly contribute to financial inclusion, enable small businesses to accept modern payment methods, and support the broader digital transformation agenda of the region.

The compensation package reflects the strategic importance of the role. The total cost to company (CTC) is INR 5.64 LPA, comprising a fixed salary component and a performance‑linked variable pay of up to INR 1.44 LPA. The role also offers a clear career progression path, with opportunities to move into regional leadership or product strategy positions based on performance.

We are looking for candidates who can join immediately, bringing at least two years of field sales experience and a minimum of one year in a supervisory capacity. A graduate degree is required, and candidates should be aged between 35 and 38 years, aligning with the client’s demographic preferences.

If you are a results‑oriented sales leader with a passion for fintech innovation and a proven ability to build and motivate high‑performing teams, we encourage you to apply. This is a chance to make a tangible impact on the digital payments landscape while advancing your own professional growth.

📌 Senior Business Development Lead (Chandigarh)
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📍 Chandigarh