10 Oct
|
Vertigo Media
|
Bengaluru
10 Oct
Vertigo Media
Bengaluru
About the job
Vertigo Media is hiring a Native Ads Media Buyer — Taboola, Outbrain, MGID | Ecuador | Full-time
Are you based in India with hands-on experience generating B2C leads through Taboola, Outbrain and/or MGID? We are looking for a full-time Media Buyer to create, set up and optimise our native advertising campaigns.
Founded in 2008, Vertigo Media is a digital marketing agency specialising in B2C lead generation. We support advertisers across sectors including insurance, telecommunications, energy and home improvement.
Your responsibilities
• Create, set up and manage campaigns on Taboola, Outbrain and/or MGID.
• Optimise budgets to meet acquisition cost, lead quality and profitability targets.
• Develop and test advertising angles, headlines and visuals tailored to target audiences.
• Create and improve pre-landing pages and conversion funnels in collaboration with our teams.
• Check conversion tracking and analyse performance throughout the funnel, from click to qualified lead.
• Run structured tests and progressively scale successful campaigns while maintaining performance.
• Respond quickly to changes in performance and share transparent, actionable recommendations.
What we’re looking for
• Hands-on media buying experience with Taboola, Outbrain and/or MGID, ideally in B2C lead generation.
• A strong understanding of acquisition metrics: CTR, CPC, conversion rate, CPL and cost per qualified lead.
• The ability to assess lead quality and value to the advertiser, alongside lead volume.
• Confidence with tracking, analytics tools, and testing landing pages and creatives.
• Strong analytical skills, disciplined budget management and a structured approach to testing.
• Responsiveness, ownership and clear, regular communication.
• Creativity in developing new advertising angles, with attention to platform policies and transparent messaging.
A plus: experience with other acquisition platforms, such as Meta Ads, Google Ads or TikTok Ads.
Interested?
Send us your CV
📌 Native Ads Media Buyer — Taboola, Outbrain, MGID | India | Full-time (Bengaluru)
🏢 Vertigo Media
📍 Bengaluru