Key Responsibilities

● Develop and manage content marketing initiatives including blogs, newsletters, email

campaigns, landing pages, and case studies.

● Support product marketing efforts by crafting messaging for new features, product

launches, and platform updates.

● Create marketing assets for campaigns, events, partnerships, and webinars.

● Collaborate with product teams to simplify technical concepts for a business audience.

● Work with the design and digital teams to publish and promote content across web and

social channels.

● Conduct research to identify trends, competitors, and customer needs to inform

marketing strategy.

● Track content performance and optimize based on insights (SEO, engagement,

conversions).

What You’ll Bring

● 2–4 years of experience in SaaS or B2B tech marketing, ideally with a focus on content

or product marketing.





● Strong writing and communication skills — with the ability to simplify technical topics.

● Familiarity with developer tools, APIs, or cloud platforms is a plus.

● Experience managing content calendars, marketing tools , and performance metrics.

● A team-oriented, hands-on attitude with a growth mindset.

What We Offer

● The chance to build the voice of a fast-growing API product used by global enterprises.

● Exposure to product, engineering, and sales — with real ownership of content and

campaigns.

● Competitive compensation and career growth opportunities.

Skills:- Content Marketing, Product Marketing and Social Media Marketing (SMM)

📌 Content Marketing Specialist (Bengaluru)
🏢 Fidelitus HR Labs
📍 Bengaluru