Role: Social Media Analyst
Job Type: Full Time
Location: Mohali

About Fitelo:
Fitelo is a health-tech and wellness company focused on sustainable weight loss and better health through personalised nutrition, fitness, behaviour coaching, medical guidance, and technology. As we celebrate our 10-year anniversary, we’re proud of the journey we’ve built and the impact we’ve created. We’re now growing our team and looking for passionate professionals to be part of our next chapter.

About the role:
We are looking for a Marketing Analyst skilled who can analyze marketing performance, evaluate campaign outputs, and translate data into actionable business insights. The role will involve tracking key marketing metrics, identifying performance trends, evaluating the effectiveness of different marketing initiatives, and supporting data-driven decision-making.

Specifically this role will involve:
• Analyze the performance and output of marketing campaigns across different channels.
• Track and evaluate key marketing metrics such as leads, conversions, CAC, ROAS, ROI, engagement,



and revenue contribution.
• Analyze campaign, channel, audience, and creative-level performance to identify trends and opportunities.
• Monitor marketing spend and evaluate its effectiveness against business outcomes.
• Prepare regular marketing performance reports, dashboards, and MIS.
• Identify performance gaps, inefficiencies, and areas for optimization.
• Compare marketing performance across campaigns and channels to determine what is working and what needs improvement.
• Work closely with marketing teams to provide data-backed recommendations for campaign optimization.
• Analyze customer and campaign data to identify patterns, trends, and actionable insights.
• Support forecasting, performance tracking, and marketing planning through data analysis.
• Measure the effectiveness of marketing initiatives and communicate findings to stakeholders.
• Maintain accurate marketing data and ensure cons

📌 Social Media Analyst (Sahibzada Ajit Singh Nagar)
🏢 Fitelo
📍 Sahibzada Ajit Singh Nagar