Digital Marketing Telecaller Job Description

Job Title: Digital Marketing Telecaller
Department: Sales / Digital Marketing
Industry: Automobile / Automotive Dealership
Location: Vile parle/ Andheri

Job Summary:
We are looking for a Digital Marketing Telecaller to handle leads generated through digital marketing campaigns, social media, websites, and other online platforms. The candidate will be responsible for contacting customers, understanding their requirements, regular follow-ups, and converting online enquiries into showroom visits and test drives.

Key Responsibilities:

- Contact and follow up with leads received through Google, Facebook, Instagram, website, WhatsApp, and other digital platforms.
- Understand customer requirements regarding vehicle model, variant, budget, and purchase timeline.
- Make outbound calls to prospective customers and generate interest in products/offers.
- Schedule showroom visits and test drives.
- Follow up with customers regularly until enquiry conversion.
- Maintain accurate lead details and call status in CRM / DMS.
- Coordinate with Sales Consultants and ensure timely lead allocation and follow-up.
- Share information about vehicle features, offers, finance, exchange,



and ongoing schemes.
- Handle customer queries professionally and provide relevant information.
- Track lead status and maintain daily calling/follow-up reports.
- Achieve assigned calling, lead conversion, showroom visit, and test-drive targets.
- Ensure proper follow-up on missed, old, and pending digital leads.
- Collect customer feedback and update the CRM accordingly.

Candidate Profile:

- Graduate / HSC preferred.
- 13 years of experience in telecalling, automobile sales, digital leads, BPO, customer service, or inside sales.
- Automobile dealership experience will be an advantage.
- Positive communication and convincing skills.
- Basic knowledge of WhatsApp, social media, Excel, CRM/DMS.
- Target-oriented and comfortable with outbound calling.
- Good follow-up and customer-handling skills.
- Hindi and English communication required; Marathi preferred.

Key Performance Indicators (KPIs):

- Number of leads contacted
- Daily outbound calls
- Lead follow-up percentage
- Showroom visit generation
- Test-drive generation
- Lead conversion
- Booking conversion
- CRM data accuracy

📌 Digital Marketing Telecaller (Mumbai)
🏢 Arpanna Motors
📍 Mumbai