INDIRA UNIVERSITY

We are hiring

Designation: B2B Sales Manager

Preferred Educational Qualification: Bachelors degree in business administration, Marketing, Sales, Management, or a related field from a recognized university. MBA in Sales/Marketing will be an added advantage.

Exp – 5 to 6 years

Age: 28 to 40 years

Salary Budget: 70,000 per month + Travel Allowance + Variable Pay

Role Summary:

The B2B Sales Manager will be responsible for driving business growth through B2B sales, corporate partnerships, institutional relationships, strategic accounts, and new business development. The role requires a strong understanding of the B2B sales cycle, lead generation, prospecting, client acquisition, relationship management, negotiation, account management, and revenue generation.

The B2B Sales Manager will be responsible for identifying and developing new business opportunities, building a strong sales pipeline, engaging with decision-makers, presenting products/services, negotiating commercial terms, closing deals, and maintaining long-term relationships with corporate clients, institutions, organizations, and strategic partners.

The position requires a highly driven, target-oriented, proactive, and commercially focused individual with excellent communication, presentation, negotiation, networking, and stakeholder management skills. The candidate should be comfortable with field sales, client meetings, business travel, cold calling, lead generation, and achieving monthly and annual sales targets.

The individual will work closely with senior management and internal teams to develop sales strategies, identify market opportunities, strengthen the organization’s B2B presence, and ensure consistent revenue growth.

Roles and Responsibilities:

- Develop and execute B2B sales strategies to achieve monthly, quarterly, and annual revenue targets.
- Identify, research, and develop new B2B business opportunities across relevant industries, organizations, institutions, corporates, and strategic accounts.
- Generate qualified leads through cold calling, email campaigns, networking, referrals, LinkedIn, industry databases, events, conferences, and other business development channels.
- Build and maintain a healthy sales pipeline and ensure continuous movement of prospects through different stages of the sales cycle.
- Identify key decision-makers, influencers, and stakeholders within target organizations and establish strong professional relationships.
- Conduct meetings, presentations, product/service demonstrations, business discussions, and negotiations with prospective clients.
- Understand client requirements, business challenges, and objectives and propose appropriate solutions aligned with organizational offerings.
- Manage the complete B2B sales cycle from lead generation and prospecting to meetings, proposals, negotiations, closure, onboarding, and relationship management.
- Prepare and submit customized proposals, quotations, commercial presentations, business proposals, and other sales-related documents.
- Negotiate pricing,



commercial terms, contracts, service agreements, and other business conditions within approved organizational guidelines.
- Convert qualified leads into successful business opportunities and achieve assigned sales and revenue targets.
- Develop long-term relationships with existing clients to generate repeat business, renewals, referrals, cross-selling, and up-selling opportunities.
- Maintain regular communication with existing and prospective clients to understand their evolving requirements and identify additional business opportunities.
- Conduct regular client visits and business meetings and represent the organization professionally during external engagements.
- Travel extensively for client meetings, business development activities, corporate presentations, conferences, exhibitions, networking events, and other sales-related requirements.
- Identify new markets, industry segments, geographical territories, and customer categories for business expansion.
- Conduct market research and competitor analysis to understand industry trends, pricing, customer requirements, and emerging business opportunities.
- Develop account plans for key corporate clients and strategic accounts to maximize revenue potential and strengthen relationships.
- Maintain accurate records of leads, prospects, opportunities, meetings, proposals, negotiations, closures, and client interactions in CRM or relevant tracking systems.
- Prepare regular sales MIS, pipeline reports, revenue forecasts, activity reports, and performance updates for management review.
- Monitor sales targets, conversion ratios, sales cycle timelines, and individual account performance and take corrective action wherever required.
- Coordinate with internal departments including operations, finance, marketing, academic teams, administration, and management to ensure smooth execution of client commitments.
- Ensure timely follow-up on proposals, quotations, commercial discussions, approvals, contracts, payments, and other sales-related activities.
- Participate in corporate events, exhibitions, conferences, seminars, industry forums, networking events, and other platforms to generate business leads and strengthen the organization’s market presence.
- Build a strong professional network among corporate leaders, HR professionals, business owners, senior executives, institutional heads, consultants, industry associations, and other relevant stakeholders.
- Develop strategic partnerships and alliances that can contribute to long-term business growth.
- Work closely with the marketing team to provide market feedback, customer insights, campaign requirements,



and lead-generation inputs.
- Provide regular feedback to senior management regarding market trends, customer expectations, competitor activities, pricing trends, and potential business opportunities.
- Handle client concerns and coordinate internally to ensure timely resolution and high levels of customer satisfaction.
- Ensure all sales activities, commitments, proposals, and commercial arrangements are aligned with organizational policies and approved processes.
- Take ownership of assigned revenue targets and demonstrate strong accountability for business results.
- Continuously identify opportunities to improve sales processes, lead conversion, customer engagement, and revenue generation.
- Maintain professional communication and business etiquette while interacting with senior-level corporate and institutional stakeholders.
- Represent the organization at external meetings and events with a high degree of professionalism, confidence, and credibility.
- Support senior management in developing new B2B business verticals, strategic accounts, corporate partnerships, and revenue opportunities.
- Prepare presentations, sales decks, market intelligence reports, client briefs, and management updates as required.
- Ensure timely collection and follow-up of payments in coordination with the finance and accounts teams, wherever applicable.
- Perform any other sales, business development, market expansion, client management, or strategic assignments entrusted by senior management from time to time.

Key Competencies:

- Strong B2B sales and business development experience
- Proven track record of achieving sales and revenue targets
- Excellent verbal and written communication skills
- Strong presentation and pitching abilities
- Excellent negotiation and closing skills
- Strong lead generation and prospecting capabilities
- Excellent client relationship and account management skills
- Strong networking and stakeholder management abilities
- Result-oriented and target-driven approach
- Strong commercial and business acumen
- Ability to identify and convert new business opportunities
- Strong understanding of the complete B2B sales cycle
- Excellent follow-up and pipeline management skills
- Ability to handle senior-level corporate and institutional clients
- Strong market research and competitor analysis skills
- Proficiency in CRM software, MS Office / Google Workspace, and sales reporting tools
- Strong analytical and reporting abilities
- Ability to work independently with minimal supervision
- High level of ownership, accountability, and initiative
- Ability to work under pressure and meet aggressive sales targets
- Strong interpersonal skills and skilled business etiquette
- Willingness to travel extensively for business development and client meetings
- Positive, energetic, persistent, and solution-oriented approach
- Strong relationship-building and long-term account development skills
- Ability to coordinate effectively with cross-functional internal teams

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